Brand Manager

Nashville, TN (Hybrid)

$75K/yr – $90K/yrMid Level4+ years expFull time

Posted 5 days ago

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Job Summary

Own end-to-end brand and product marketing efforts, from launches and promotions to social media, content, and cross-functional campaigns, while using analytics to drive performance and maintain brand consistency.

  • Lead launches and channel promotions across digital and traditional media
  • Collaborate with internal teams and external partners to execute campaigns
  • Monitor analytics to optimize campaign performance and brand messaging

Job Description

Responsibilities

  • Manage product launches and promotions across digital and traditional channels
  • Coordinate internal teams and external social, digital, creative, and media partners
  • Maintain social media with promotional and original content
  • Review market research, consumer trends, campaign results, and competitor activity
  • Use analytics to evaluate campaign performance
  • Review creative assets for brand consistency, messaging, and quality
  • Support brand strategy, packaging, menu innovation, and product initiatives
  • Help evolve the brand’s social media strategy
  • Research new platforms, influencers, trends, and competitor campaigns
  • Assist with proofreading and production of menu boards, POP, print, and other marketing materials

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field
  • 4–5 years of brand, product, integrated, or social media marketing experience
  • Proficiency with social media and analytics tools
  • Strong communication, copywriting, and editing skills
  • Experience managing internal and external partners
  • CRM, loyalty, or project management experience preferred
  • Must be 18 or older

Preferred

  • Brand Leadership: Experience leading brand or product marketing campaigns
  • Campaign Management: Ability to coordinate launches and promotions across channels
  • Digital Expertise: Knowledge of social media, digital marketing, and analytics
  • Creative Judgment: Strong eye for brand consistency, messaging, and quality
  • Analytical Thinking: Ability to interpret data, identify trends, and measure performance
  • Project Management: Skilled at managing deadlines, partners, and priorities
  • Communication: Strong written, verbal, presentation, and copywriting skills
  • Stakeholder Management: Experience working with teams, agencies, vendors, and leaders
  • Growth Mindset: Curious, adaptable, and open to new ideas and platforms

Benefits

  • Competitive Pay – starting at $75000 up to $90000
  • Yearly Bonuses – potentially earn extra for performance
  • Vacation and Sick Pay - enjoy your time and recharge
  • Meal Money – be paid back for spending at D's
  • Dynamic Work Environment – fast-paced, team-driven culture
  • Health Benefits – medical, dental, vision, FSA, and 401(k)
  • Low-Cost Prescription Medications – affordable access to care
  • PerkSpot Savings – exclusive local deals and discounts
  • Employee Assistance Program (EAP) – mental health and wellness support
  • Free Legal Assistance – through Rocket Lawyer
Captain D's logo

Captain D's

3.2 Glassdoor

Captain D's Seafood Restaurant has always been your go-to destination for affordable seafood. We believe in serving great food at an even better price, and having fun doing it! At Captain D's, everything we do is centered on our commitment to our guests. We've built a culture of service excellence beginning with Phil Greifeld, the CEO, that extends through every level of our company. One of our core values -- our Guiding Compass--is always to do the right thing for our guest and our Brand. This also extends to our employment experience. We hope you will come visit us at your local Captain D's or virtually on the web at www.CaptainDs.com or www.CaptainDsJobs.com. Give us the opportunity to wow you!

Founded in 1969
Nashville, Tennessee, USA
4.7K employees
1% recommend to a friend

Traffic Signals

Monthly Visitors
392.6K
Monthly Google Ads Budget
$35.1K
Traffic Source Mix
Search
60.8%
Direct
31.7%
Referral
3.2%
Social
1%
Paid
1.5%

Headcount Trend

Current headcount: ~4.7K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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