Brand Designer (Pepsi)

New York City, NY (On-site)

$81K/yr – $135K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end brand design delivery in a fast-paced studio, presenting concepts, iterating on feedback, and collaborating in a team to meet brand objectives.

  • Lead design concepts, present them clearly, and iterate based on feedback from Brand Design leads.
  • Collaborate with cross-functional teams to ensure brand consistency and achievement of business objectives.

Job Description

Responsibilities

  • Creating high quality brand design solutions in a rapid paced, high-output environment
  • Present design concepts in a clear and concise manner
  • Quickly sketch ideas to create and communicate concepts
  • Participate and contribute in brainstorm sessions
  • Be able to iterate on designs based on direction and feedback from Brand Design lead(s)
  • Design in alignment to evolving brand needs with emphasis on brand consistency + meet business objectives
  • Ideate and construct ideas within a team-based design environment
  • Communicates regularly. Manages own timelines, milestones, and internal deadlines to ensure timely delivery

Requirements

  • 2 - 3 years studio experience as a graphic designer taking projects from concept through completion
  • Brand, communication design background, Bachelor's degree in Graphic Design or equivalent experience
  • Background + understanding of brand/graphic design as well as a basic understanding of industrial design + motion
  • Strong portfolio of design work showcasing both print and digital projects
  • Social media-minded curator
  • Digital + photography interest or experience
  • Brand design background and style guideline experience, 360 visual identities
  • Strong typography and layout sensibility
  • Great sketching (digital and/or hand sketching) skills and idea development techniques to create and communicate concepts -- Illustration skills would be a ++
  • Foundational photography skills including lighting, composition, and retouching; ability to articulate ideas conceptually

Preferred

  • Background + understanding of brand/graphic design as well as a basic understanding of industrial design + motion preferred
  • Illustration skills would be a ++

Benefits

  • Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
  • In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.
PepsiCo logo

PepsiCo

3.9 Glassdoor

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to team members on the front lines, we’re excited about the future. We take chances. Together, we dare to make the world a better place. Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Founded in 1980
Purchase, New York, US
141K employees (12,526 in marketing)
75% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
2.3M
Traffic Source Mix
Search
29.8%
Direct
46.5%
Referral
21.1%
Social
1.1%
Paid
1.5%

Headcount Trend

Current headcount: ~153.6K

Marketing Team

Marketing Team Size
10,817 (7% of company)
Median Career Experience
16 years
Median Tenure
10.1 years
Marketing Roles Posted (Last 30 Days)
9

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Equity, 7 months ago

Funding History

  • Sep 2025
    Post IPO Equity • $4B
  • Jun 2024
    Grant • $18K

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