Brand Content Lead at DEENIN® | Lewes, DE

DEENIN®

Brand Content Lead

Lewes, DE (Remote)

Salary Not AvailableMid Level3+ years expPart time

Posted 1 month ago

Top 1% of applicants do these two things.

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Job Summary

Own the content machine for a growing Muslim lifestyle brand, turning ideas into a scalable calendar and creator-led output while shaping brand voice across channels.

Content Engine: Build and sustain a scalable production workflow with designers, creators, and editors.
Brand & Campaign Ownership: Align on voice and run launches and seasonal campaigns with measurable impact.
Performance & Insights: Track Instagram, TikTok, and YouTube Shorts to turn data into practical recommendations.

Job Description

Responsibilities

Develop and manage DEENIN's content strategy
Identify emerging social media trends and opportunities
Create content concepts and campaign ideas
Work with designers, creators, and video editors
Manage content calendars
Improve brand consistency across channels
Support product launches and seasonal campaigns
Monitor performance and provide recommendations
Build systems for scalable content creation

Requirements

3+ years of social media, content, or brand experience
Strong understanding of Instagram, TikTok, YouTube Shorts, and emerging platforms
Excellent communication and storytelling skills
Strong creative instincts
Experience working with consumer brands
Organized and highly proactive

Preferred

Experience with ecommerce brands
Understanding of Muslim audiences and communities
Experience growing creator-led brands

DEENIN®

DEENIN is on a mission to enrich the global Muslim experience by offering a range of innovative Islamic products that seamlessly blend tradition with contemporary solutions. Welcome to DEENIN!

Founded in 2019

Lewes, Delaware, USA

7 employees (5 in marketing)

deenin.com