Responsibilities

• Concept, capture, and edit photography and video assets for use in product launches, retail education, trade shows, website, and marketing campaignsPartn
• er with the marketing team to shape the creat ive direction of c ampaigns, promotions, and product launchesHandl
• e pre- through post-production, inc luding shoot planning, script writing, location and talent coordination, filming, editing, color grading, and audioCreat
• e compelling educa tional and promotional content that highlights product benefits and real-world applicationsHelp
• build a sense of commu nity and connection thro ugh content featuring creators, retailers, and passionate usersOccas ionally appear on-ca mera to rep resent the brand in how-to or promotional videosWork
• cross-functionally to align messaging and creative with brand guidelines and evolving campaign goalsTrave l periodically to capture real-world content, attend industry events, and support bi-annual trade shows Phase 2 – After 90 days:
• Collaborate with retail partners and ambassadors to produce content that aligns with and enhances brand identityDevel
• op and manage a library of everg rein brand assets that can be used across web, print, email, and in-storeModer
• ate Instagram posts: Engag e with posts by replying to comments and improving our engagement with followers

Requirements

• A strong background in photo and video production using professional equipment
• Proficiency in Premiere Pro, Final Cut, or DaVinci Resolve for video editing, and Lightroom/Photoshop for photography workflows
• Experience with audio recording , lighting setups, and teleprompters
• A natural storyteller with a deep understanding of brand identity and how to translate it into engaging content
• A collaborative spirit who enjoys working with other creatives, retailers, and partners
• Comfortable being both behind and in front of the camera
• Self-directed, organized, and adaptable to a fast-moving production environment
• Ability and willingness to travel up to 30 days per year
• Physically able to transport gear to and from shoot locations

Preferred

• Experience working with influencers, ambassadors, or creator communities
• A personal interest in photography, videography, or the imaging industry
• Knowledge of retail marketing or direct-to-consumer brand building
• Familiarity with CMS platforms or basic copywriting for brand blogs or video scripts

Benefits

• Medical and Dental insurance
• Vacation, sick, and holiday pay program
• 401K retirement plan with employer match