Brand Associate - Towel/Tissue/Napkin at Georgia Pacific | Atlanta, GA

Georgia Pacific

Brand Associate - Towel/Tissue/Napkin

Atlanta, GA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive commercialization, portfolio execution, and data-driven brand support for a Towel/Tissue/Napkin portfolio.

Own product catalog, data submissions, and lifecycle transitions
Must-have: Bachelor’s degree and strong organizational/project management skills
Standout: cross-functional exposure to e commerce, quality, and analytics

Job Description

Responsibilities

Commercialization & Portfolio Execution: Support commercialization and product transitions, ensuring readiness from launch through in market execution
Commercialization & Portfolio Execution: Maintain product setup and transitions, including SKU creation, item maintenance, and transitions
Category & Data Management: Own Product Catalog and Circana submissions for the Towel/Tissue/Napkin portfolio
Category & Data Management: Ensure accuracy and timeliness of all item metadata and syndicated data submissions
E Commerce & Digital Execution: Execute e commerce content and syndication, including PDP development, Campfire copy, and PDP asset management
E Commerce & Digital Execution: Support optimization of digital shelf content to ensure clear, compelling, and accurate consumer messaging across retailers
Social & Brand Activation Support: Provide feedback on ambassador and organic social content to ensure alignment with brand strategy and voice
Social & Brand Activation Support: Support review generation and maintenance, including new item review setup and keeping existing reviews fresh and relevant
Performance & Business Analytics: Maintain and evolve performance scorecards to track trends and help identify key business drivers
Performance & Business Analytics: Support clear, concise reporting to inform brand and cross functional partners
Quality & Consumer Satisfaction: Serve as day to day Quality lead
Quality & Consumer Satisfaction: Act as Consumer Satisfaction lead and liaison, partnering with quality, mills, and consumer care teams to address issues and identify learning
Internal Engagement & Brand Culture: Support internal engagement initiatives (e.g., ordering branded apparel, team engagement moments)