Brand Activator - Salinas

Salinas, CA (On-site)

Salary Not AvailableEntry LevelFull time

Posted 2 weeks ago

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Job Summary

Own shopper engagement and on-site storytelling to drive immediate sampling outcomes across retail events, while owning reliable event execution and real-time data capture to inform client reporting.

Shopper Engagement: Build friendly, brand-focused conversations that drive purchase intent and memorable in-store experiences.
Event Execution: Ensure on-time shifts, stocked stations, and clean, brand-aligned displays with real-time performance updates.
Data Capture & Reporting: Log accurate data via mobile apps and submit same-day recaps for fast client feedback.

Job Description

Responsibilities - Shopper Engagement & Brand Storytelling - Connect with shoppers about their adult beverage interests in a friendly, approachable way. - Shopper Engagement & Brand Storytelling - Tell brand stories about the adult beverage products you represent at the grocery store. - Shopper Engagement & Brand Storytelling - Engage consumers with energy and professionalism, delivering a positive and memorable brand experience. - Shopper Engagement & Brand Storytelling - Encourage purchase intent through confident, knowledgeable recommendations. - Event Execution & Reliability - Arrive on time and execute assigned shifts, maintaining a consistent and reliable presence at your station. - Event Execution & Reliability - Monitor inventory levels and proactively reorder supplies through the HSP Shopify store as needed. - Event Execution & Reliability - Maintain a clean, organized, and visually appealing sampling station that reflects brand standards. - Data Capture & Reporting - Capture and log accurate sampling data using the HSP App and Portal. - Data Capture & Reporting - Submit event recaps the same day as each shift to ensure timely client reporting. - Data Capture & Reporting - Use mobile tools and apps to track and report event performance in real time.

fivestar*

For more than 25 years, we’ve been growing and adapting to keep step with one technological evolution after another. When we started, our vision was simple: Bring together talented people to solve our clients’ challenges – and grow alongside them. We believed in dedication and professionalism, and always wanting to have fun doing our jobs. We wanted to make our clients’ lives easier, our team’s lives better, and give back to our community.fivestar* has been ranked twice in the INC 5000, been named a Top 100 Best Workplaces in Pennsylvania, was twice named as a Best Places to Work in Southwestern Pennsylvania, and has appeared on the Pittsburgh Business Times Top 100 list four times. Through the fivestar* Cares program, fivestar* provides volunteer time, project, and financial support to charitable organizations selected by an employee committee.

Founded in 1997

Pittsburgh, Pennsylvania, USA

63 employees (5 in marketing)

www.fivestardev.com