Brand Activation Production Manager

Wood County, OH (Hybrid)

$76K/yr – $109K/yrSenior Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own end to end Brand Activation photography and film production, from briefs through on set to post production and asset delivery.

  • Creative production ownership across briefs, shot lists, timelines, and agencies.
  • Cross functional alignment with Brand Activation, Product Comms, and sales channels to define vision and deliver on schedule and budget.

Job Description

Responsibilities

  • Identifies production needs and organizes resources in support of development of cross functional communications plans requiring photography, film/b-roll, and CGI photography needs.
  • Collaborate with cross-functional stakeholders – including Brand Management, Product Comms, DTC, Retail Marketing, Alt Channel, Sales Training – to define the creative vision, deliverables, and ensure Brand Activation Photography/Film assets are flawlessly executed, delivered on time, and within budget.
  • Leads new photography projects by preparing briefs, shot lists, and coordinating production timelines with internal and external partners for execution, ensuring accuracy, completeness, and adherence to brand guidelines.
  • Collaboratively with Brand Activation team, oversees pre-production execution with agencies inclusive of direction on set design, propping, lighting, talent, wardrobe, ensuring adherence to shot lists and style guides; order and manage the shipment and delivery of TSI products to the production studio.
  • Oversees agencies during production, ensuring a smooth operation, flawless execution of shotlists, and trouble-shooting as needed.
  • Leads post-production of still photography & film/B-roll; ensures retouching and color grading are delivered flawlessly and on time; ensures that assets are appropriately loaded onto our Digital Asset Management system and funneled to stakeholders.
  • Represents Brand Activation Production on Product Communications teams; listens to stakeholder needs and translates those needs into photography/B-roll deliverables; presents work-back schedules, project updates and finished work.
  • Works cross-functionally with team members including Product Comms, Brand Management, PR, Alt Channel, Training, and the Digital Content Manager and in collaboration with the Brand Activation Managers, Brand Activation to develop product photography, B-Roll and CGI to support product launches and other initiatives.
  • Works collaboratively with Brand Activation and Product Comms teams to define photographic/film visual identity and creative photographic guidelines, including approach to lighting, talent, set design, styling, and wardrobe.
  • Together with Sourcing and Director, Brand Activation, sources network of agencies & freelancers that deliver excellent work with value for money, and to support growing needs of the business; puts in place MSA and SOW contractual agreements; manages suppliers at a high level; identifies and onboards new capabilities as required.
  • Oversees Digital Asset Management System; trains internal and external teams on usage; tracks and manages usage rights including negotiation of usage rights extensions; navigates asset end of life with cross functional teams; manages supplier relationship.
  • Tracks and manages production budgets to ensure accuracy of all costs. Processes project invoices and tracks expenses versus budget.
  • Other duties as assigned
Tempur Sealy International logo

Tempur Sealy International

3.3 Glassdoor

Iconic brands. Storied history. Industry-leading innovation.Tempur Sealy International, Inc. is the world's largest bedding provider. The company develops, manufactures and markets mattresses, adjustable bases, pillows and other sleep and relaxation products. Combining a proud history and groundbreaking innovation, the company holds some of the most highly recognized brands in the industry: Tempur®, Tempur-Pedic®, CocoonTM by Sealy, Sealy®, and Stearns & Foster®.

Founded in 2017
Lexington, Kentucky, USA
2.6K employees (207 in marketing)
49% recommend to a friend
65% CEO approval

Traffic Signals

Monthly Visitors
24.1K
Traffic Source Mix
Search
36.6%
Direct
52.3%
Referral
5.7%
Social
1.9%
Paid
3.4%

Headcount Trend

Current headcount: ~2.6K

Marketing Team

Marketing Team Size
156 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

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