Brand Activation Ambassador

Chicago, IL (On-site)

Salary Not AvailableIntern/New Grad2+ years expPart time

Posted 4 months ago

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Job Summary

Drive hands-on consumer engagement and sampling for the Chobani x La Colombe brands across events, retail locations, and campus settings.

  • Own and execute sampling events across consumer touchpoints to showcase products.
  • Must-have: 1–2 years in field marketing, events, or hospitality.
  • Standout: Valid driver’s license and access to a personal vehicle.

Job Description

Responsibilities

  • Consumer Engagement & Sampling
  • Represent Chobani and La Colombe with professionalism and energy at events, retail locations, commuter hubs, universities, and community gatherings.
  • Execute sampling events that showcase product benefits, flavor variety, and brand story.
  • Deliver compelling talking points that connect with a wide range of consumers.
  • Brand Storytelling
  • Share product knowledge and the Chobani x La Colombe brand pillars in an authentic and approachable way.
  • Educate consumers on nutritional benefits, differentiators, and sustainability commitments.
  • Act as a passionate advocate for our brands in the field.
  • Event Execution
  • Assist with set-up, execution, and tear-down of event assets (tents, coolers, sampling equipment, signage).
  • Follow all compliance protocols, including food safety, health department permits, and brand guidelines.
  • Support in gathering content and photos to recap events.
  • Data & Reporting
  • Track and report sampling metrics (units sampled, impressions, consumer feedback).
  • Share insights with Regional Field Manager on what worked well and where improvements can be made.
  • Team Collaboration
  • Partner closely with Regional Field Managers, Sr. Product Specialists, and fellow Brand Ambassadors.
  • Support retail demo programs, collegiate partnerships, and cultural/community activations.
  • Be flexible to assist in different markets or event types as needed.
Chobani logo

Chobani

3.7 Glassdoor

Chobani is a next-generation food and beverage company on a mission to make nutritious food accessible to all. Since 2005, we have made food from natural ingredients, that tastes delicious and nourishes people. We’re proud to be America’s No. 1 yogurt brand – making yogurt without compromise – with all natural ingredients and no preservatives. Over the last 19 years we’ve continued to disrupt the dairy industry, adding oatmilk and creamers to our portfolio alongside yogurt. In 2023, La Colombe – a leading coffee roaster with a shared commitment to quality, craftsmanship and impact – became part of the Chobani family, adding coffee to our lineup and new opportunities to innovate. From the beginning, we set out to be a different kind of company, believing how we make our product is just as important as what goes into it. As a business, we put our people first, providing competitive wages, benefits that enable health and wellness, opportunities for growth and development, a commitment to keeping our people safe and fostering an inclusive culture where everyone feels like they belong. People are truly our magic ingredient. We also believe businesses can do well by doing good and are committed to giving back to the communities we call home. As a food company, we believe everyone should have access to good, nutritious food and are dedicated to fighting hunger and food insecurity. From volunteer initiatives to building infrastructure, and supporting organizations through our Community Impact Fund, we know that what matters most is the difference we make for others.

Founded in 2005
New Berlin, New York, USA
2.1K employees (163 in marketing)
73% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
363.1K
Monthly Google Ads Budget
$23.6K
Traffic Source Mix
Search
51.3%
Direct
36.9%
Referral
5.8%
Social
5.4%
Paid
0.5%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
121 (6% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$2.6B
Last Raise
$650M
Private Equity, 5 months ago

Funding History

  • Oct 2025
    Private Equity • $650M
  • Oct 2024
    Debt Financing • $650M
  • Jan 2024
    Debt Financing • $500M

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