ASSTISTANT, EMAIL & SMS MARKETING

New York, USA (Hybrid)

$60K/yr – $64K/yrEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end email and SMS operations for 2–3 brands, coordinating campaigns, calendars, testing, and optimization to improve performance.

  • Own end-to-end email and SMS setup and QA across multiple brands.
  • Bachelor’s degree with 1–3 years in digital marketing, focused on email operations.
  • Experience coordinating with agencies and executing A/B tests to optimize campaigns.

Job Description

Responsibilities

  • Support the execution of end-to-end email marketing operations for 2–3 brands, including campaign setup, QA/testing, deployment, and coordination with the email operations agency
  • Assist in developing and maintaining email marketing calendars and campaign plans aligned with each brand’s promotional and merchandising calendar
  • Help evaluate, streamline, and improve email operational workflows in partnership with the third-party agency to support efficient execution
  • Analyze campaign performance and prepare reports with insights and recommendations to support future email optimizations
  • Build audience segments for email campaigns and assist in the execution of A/B testing initiatives
  • Support the development of monthly SMS campaign plans by reviewing historical performance, key seasonal moments, and promotional priorities in partnership with the Manager
  • Execute SMS campaign setup, including scheduling, link insertion, copy implementation, and A/B testing
  • Coordinate with the Copy team to develop and finalize SMS messaging
  • Support the execution of SMS campaigns end-to-end, including legal/compliance checks, testing, and deployment

Requirements

  • Bachelor’s Degree 1-3 years of digital marketing experience with strong focus on email
  • Strong Communication Skills (Presentation, verbal and written skills)
  • Strong Project Management experience, either in Client/Agency environment
  • Knowledge of web design and usability (basic HTML)
  • Tech-Savvy (Stay ahead of trends, tech news, emerging media, etc.)
  • Innovative (Think outside the box, be creative and resourceful)
  • Ability to thrive in a cross-functional environment while juggling multiple responsibilities
  • Strong teamwork skills, ability to listen, contribute as a positive and solution oriented team player

Benefits

  • Competitive Health Benefits (Medical, Dental & Vision)
  • Employer HSA Contribution
  • 401K Match
  • Employee Assistance Program
  • Hybrid Work Schedule (Corporate)
  • Business Casual Attire
  • Wellness Initiatives
  • 30% Associate Merchandise Discount Across our Family of Brands
  • Employee Discount on Travel, Cell Phone Plans and More
  • Generous Paid Time Off Program
  • Promote From Within Culture
  • Commitment to Being an Equal Opportunity Employer
  • Life Insurance Benefits
  • Internal charity that supports FULLBEAUTY Brands’ associates and their immediate family members during times of extreme hardship
FullBeauty Brands logo

FullBeauty Brands

At FULLBEAUTY Brands, we believe that size is just a number and every number counts. We believe in embracing who you are, just the way you are. We believe that women and men of every shape and size deserve the total package: fashion, fit, style and comfort. Proprietary brands under the FULLBEAUTY Brands umbrella include; Woman Within, Roaman’s, ELOQUII, CUUP, Dia & Co., Jessica London, Ellos, Swimsuits For All, Catherine's, June & Vie, KingSize, Avenue, Brylane Home and OneStopPlus, an online marketplace offering a curated collection of styles from renowned brands – the premier fashion and lifestyle destination for men and women sizes 12+. Our Mission:To be known and trusted as the authority on plus size fit and fashion.Our Vision:Recognizing beauty has no boundaries, FULLBEAUTY Brands inspires, engages and empowers full-figured women to live life to the fullest.

Founded in 1901
New York, New York, USA
1.9K employees (320 in marketing)

Traffic Signals

Monthly Visitors
26.5K
Traffic Source Mix
Search
31.1%
Direct
47.2%
Referral
5.3%
Social
14.5%
Paid
1.6%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
148 (8% of company)
Median Career Experience
10 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
2

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