Responsibilities

• Manage some components of addressable channel campaigns directly, implementing larger strategy into each plan, including bidding, targeting, channel unit/ad creation, etc. with autonomy
• Help to develop and support test & learn agendas
• Track and ensure channel performance standards are met or exceeded
• Support omni-channel planning, buying/activating and reporting for all programs and campaigns with autonomy, ensuring larger strategy is implemented as part of each program and/or campaign
• Involved in agency and partner management and integration into workflows
• Build relationships and handle communications and feedback loops with key internal and external stakeholders, including channel and platform partners, agencies, etc
• Ensure best practices are utilized/shared
• Act as an informal leader and mentor within the channel organization

Requirements

• 3+ years of experience actively managing and implementing large omni-channel digital programs and budgets at an agency and/or large retailer
• Previous experience with retail websites and analytics
• Previous experience working with large established digital properties such as Google, Youtube, Bing, Yahoo, Facebook experience with newer properties such as Pinterest and Twitter a major plus
• Solid understanding of technical pieces of digital marketing such as website analytics, audiences, data feeds, tracking codes, etc
• Presentation and writing skills
• Minimum Education: The knowledge, skills and abilities typically acquired through the completion of a bachelor''s degree program or equivalent degree in a field of study related to the job
• Minimum Years of Work Experience: 3
• Certifications: None

Preferred

• 3+ years of experience actively managing and implementing large omni-channel digital programs and budgets at an agency and/or large retailer
• Previous experience with retail websites and analytics
• Previous experience working with large established digital properties such as Google, Youtube, Bing, Yahoo, Facebook experience with newer properties such as Pinterest and Twitter a major plus
• Solid understanding of technical pieces of digital marketing such as website analytics, audiences, data feeds, tracking codes, etc
• Presentation and writing skills