Associate Manager, Trade Marketing at Newell Brands | Virginia, USA | SalaryGuide

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Associate Manager, Trade Marketing

Associate Manager, Trade Marketing

Virginia, USA (On-site)

Salary Not AvailableManager8+ years expFull time

Posted 2 months ago

Job Summary

Original Job Description

Newell Brands

Glassdoor

3.5

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments.

Marketing team

1,425

Employees

15K

Headquarters

Atlanta, Georgia, USA

Founded

1903

Employee Sentiment

Overall Rating

3.5 / 5

Recommend to a Friend

57%

CEO Approval

56%

Source: Glassdoor

Traffic Signals

Monthly Visitors

195K

Monthly Google Ads Budget

$0.0

Traffic Source Mix

Search

32.4%

Direct

50%

Referral

11.5%

Social

5.3%

Paid

0.7%

Headcount Trend

Current headcount: ~14.5K

Marketing Team

Marketing Team Size

1,197 (8% of company)

Median Career Experience

25 years

Median Tenure

23.1 years

Marketing Roles Posted (Last 30 Days)

4

People

Marketing Leadership

Becky Stapleton, PMP, CPPL

Becky Stapleton, PMP, CPPL

Sr. Project Manager, Marketing & NPD

At the company for 23 years 1 month

Funding

Total Funding

$3.5B

Last Raise

10 months ago

Last Raise Amount

$1.3B

2025-05-08
Post IPO Debt • $1.3B
2024-10-30
Post IPO Debt • $1.3B
2022-09-09
Post IPO Debt • $1.0B

Recent News

Newell Brands to cut 10% of workforce, close 20 Yankee Candle stores

Manufacturing Dive

Sharpie maker Newell Brands among recent holiday layoffs

Happi | Household And Personal Products Industry

Yankee Candle Owner Newell Brands Is Cutting Workforce, Closing Stores

Yankee Candle maker Newell Brands to close stores and cut 900 jobs

Newell Brands (NWL): Reassessing Valuation After Cost-Cutting Plan and Softer Sales Guidance

Worcester Telegram

Yankee Candle to close 20 stores, parent company laying off 900 workers

The Independent

Yankee Candle maker Newell Brands announces plans to close stores and cut 900 jobs

Yankee Candle parent company announces layoffs, 20 store closures

Yankee Candle maker Newell Brands to close stores and cut 900 jobs

Atlanta-based Newell Brands to layoff 900 employees, will close 20 Yankee Candle stores

Atlanta News First

Atlanta-based Newell Brands to cut hundreds of jobs, close several Yankee Candle stores

The Business Journals

Newell Brands to end year with major job cuts, closings of retail locations

Georgia-based parent of Sharpie and Yankee Candle to lay off hundreds

Shop Eat Surf Outdoor

Marmot Owner Newell Brands to Cut 10% of Professional Workforce Companywide

Sharpie maker Newell Brands to ax 900 jobs, close Yankee Candle stores

Atlanta-based Newell Brands to layoff 900 employees, will close 20 Yankee Candle stores

Newell Brands Announces Global Productivity Plan to Strengthen Competitiveness and Deliver Greater Value for Consumers

Newell Brands to close Yankee Candle stores, cut jobs

Yankee Candle owner resorts to layoffs, store closures

The Wall Street Journal

Newell Brands to Cut 10% of Employees in Cost-Savings Push

Assessing Newell Brands (NWL) Valuation After Showcasing Its Customer Experience Center for Retail Partners

Newell Brands to Webcast Fireside Chat at the Morgan Stanley Global Consumer & Retail Conference

Would You Still Hold Newell Brands Stock If It Fell Another 30%?

Assessing Newell Brands (NWL): Is the Consumer Goods Giant Undervalued After a Volatile Year?

The Motley Fool

Wealth Firm Dumps $8.5 Million in Newell Brands as Stock Drops 63% in One Year

Newell Brands (NASDAQ:NWL) Has Affirmed Its Dividend Of $0.07

Newell Brands Highlights Customer Experience Center to Strengthen Retail Partnerships and Showcase Innovation

Moody’s downgrades Newell Brands to B1 amid ongoing consumer demand issues

Newell Brands Inc.'s (NASDAQ:NWL) 33% Share Price Plunge Could Signal Some Risk

Newell Brands (NWL) Is Down 6.8% After Q3 Profit Return Despite Ongoing Sales Declines – What's Changed

Analysts Lower Price Targets on Newell Brands (NWL) After Q3 Results

Canaccord Genuity lowers Newell Brands stock price target on weak Q3

Newell Brands Inc. Just Missed Earnings - But Analysts Have Updated Their Models

Newell Brands Analysts Cut Their Forecasts After Weak Earnings

Why Newell Brands (NWL) Cut Guidance After Sales Fell 7.2 Percent in Q3 2025

Newell Brands Faces Financial Struggles as Stock Plummets 13%

Newell Brands (NWL) Losses Worsen, Testing Market Optimism on Turnaround Forecasts

Newell Brands (NWL): Losses Deepen 37.4% Annually, Challenging Profit Recovery Narratives

Why Newell Brands Stock Just Crashed

Newell Brands Announces Third Quarter 2025 Results

Newell Brands: Tariffs, Weak Sales, And A Sputtering Turnaround (Downgrade) (NASDAQ:NWL)

The Motley Fool

Why Newell Brands Stock Just Crashed

The Wall Street Journal

Newell Brands Cuts Outlook After Consumers Resist Price Hikes

Newell Brands (NWL) Q3 Earnings: How Key Metrics Compare to Wall Street Estimates

Newell Brands Stock Plummeted 29% Today: Revised Sales Forecast And CEO’s Comment On Tariff Costs Draw Investor Attention

Quiver Quantitative

NEWELL BRANDS Earnings Preview: Recent $NWL Insider Trading, Hedge Fund Activity, and More | NWL Stock News

Newell Brands Q3 Earnings: Can It Outshine a Tough Macro Backdrop?

A Look at Newell Brands’s Valuation Following Sharpie and Yankee Candle Product Launches

Is There Now an Opportunity in Newell Brands After Recent Cost Cutting Announcements?

From CMO to president: how Melanie Huet is redefining marketing leadership at Newell Brands

Should Value Investors Buy Newell Brands (NWL) Stock?

Sharpie’s Return to Walmart Shelves Might Change The Case For Investing In Newell Brands (NWL)

Dimensional Fund Advisors LP Reduces Stake in Newell Brands Inc

Earnings call transcript: Newell Brands Q2 2025 sees innovation drive amid sales decline

Newell Brands Inc. $NWL Shares Sold by Pzena Investment Management LLC

What Newell Brands (NWL)'s Sharpie Production Reshoring Means for Shareholders

Newell Brands to Webcast Third Quarter 2025 Earnings Results

A Fresh Look at Newell Brands (NWL) Valuation After Major Sharpie Production Shift to Tennessee

Newell Brands (NWL): Assessing Valuation Following Sharpie Production Shift to Tennessee for Greater Efficiency

Newell Brands Reshores Sharpie Production to Tennessee with Automation Boost

Does Newell Brands Offer Potential Value After Sharp Five Year Slide?

The Business Journals

Newell Brands employees vote to fund 15 nonprofits, four in Atlanta

Rough Draft Atlanta

Newell Brands awards grants to local nonprofit organizations

Newell Brands Awards $175K in Local Community Grants Through Employee-Led Program

Could Project Phoenix’s Margin Gains Mark a Strategic Turning Point for Newell Brands (NWL)?

The Business Journals

Ms. Rachel, Newell Brands team up on new sippy cups - Bizwomen

Newell Brands’ Deep Value Comes With Big Debt Baggage

Newell Brands Revises 2025 Outlook, Quarterly Sales Decline

NUK® Partners with Ms. Rachel™ to Launch New Line of Sippy Cups That Support a Smooth Transition From Bottle to First Cup

Home Textiles Today

Mayzon rolling out debut line of Rubbermaid for bath and home

Newell Brands Inc.'s (NASDAQ:NWL) Shares Climb 26% But Its Business Is Yet to Catch Up

Transcript : Newell Brands Inc. Presents at Barclays 18th Annual Global Consumer Staples Conference 2025, Sep-03-2025 11

Newell Brands: A Buy At A Bargain Price (NASDAQ:NWL)

Newell Brands to Webcast Fireside Chat at the Barclays Global Consumer Staples Conference

Newell Brands to Webcast Fireside Chat at the Barclays Global Consumer Staples Conference

Research and Markets

North American Portable Humidifiers Market Report 2025, with Profiles of Helen of Troy, Newell Brands, Crane USA, and BONECO

Newell Brands Inc. (NWL): A Bull Case Theory

Newell Brands Inc. (NWL): A Bull Case Theory

Newell Brands (NASDAQ:NWL) Is Due To Pay A Dividend Of $0.07

Newell relocates Kalamazoo design center after millions in tax breaks from city, state

J.P. Morgan Maintains a Buy Rating on Newell Brands (NWL), Sets a $7 PT

Newell Brands Keeps Dividend at $0.07 a Share, Payable Sept. 15 to Shareholders as of Aug. 29

Baby Car Seat Market Soars: Innovative Safety Features Drive Global Demand Surge in 2025 | DataM Intelligence

Newell Brands Declares Dividend on Common Stock

Newell Brands declares $0.07 quarterly dividend

Consumer Goods Technology

Newell Brands Drives Digital, Commercial Growth With Two Hires: Tambi Younes, Michael Drymalski

Electric Blanket Market Projected Expansion to $1.1+ Billion Market Value by 2032 with a 8.3% CAGR by 2032

Thirumal Raju: Driving Excellence and Transformation in SAP Analytics and Enterprise Solutions

Consumer Goods Technology

How Newell Has Prepped Its Organization for Tariff Impacts

UBS maintains Newell Brands stock rating at Neutral amid mixed results

These Analysts Cut Their Forecasts On Newell Brands Following Q2 Results

Newell Brands price target lowered by $2 at Canaccord, here's why

Global Air Care Market to Reach $19.23 Billion at a Steady 6.7% CAGR by 2029

Research and Markets

Global Personal Accessories Market Outlook and Competitor Strategies Report 2025: Localization Key in Personal Accessories Market as Asian Companies Show Rapid Expansion

Newell Brands' Recent Stock Sell-Off 'Seems Harsh', RBC Says

DSG (FKA Dakota Supply Group)

DSG Appoints Elizabeth Ubell to Board of Directors

Newell Brands Second Quarter 2025 Earnings: EPS Misses Expectations

Newell Brands’ Sales Slide, But Margins Hit A Four-Year High

Newell Brands Cuts Outlook After Earnings Slip And Sales Miss

The Wall Street Journal

Newell Brands Revises 2025 Outlook, Quarterly Sales Decline

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