Responsibilities

• Develop and execute trade and shopper marketing programs and toolkits for the U.S. Sales team at national, regional, and retailer levels, including consumer sweepstakes, cross-promotions, and coupon programs that support secondary display and drive incremental volume
• Develop account-specific point-of-sale materials in collaboration with Brand Marketing, Sales, design teams, and external vendors, ensuring alignment to brand standards and customer needs
• Support management of the annual trade marketing budget, including tracking spend, processing invoices, and maintaining budget accuracy
• Evaluate promotional performance using IRI, Margin Minder, and internal sales data, providing insights and recommendations to improve effectiveness
• Create and manage coupon programs, including execution, tracking, and analysis of redemption to inform future planning
• Administer and maintain the SharePoint site, ensuring timely distribution of marketing materials to the Sales team and consistent weekly sales communications
• Oversee POS fulfillment vendor operations, ensuring accuracy and timely delivery of materials

Requirements

• Minimum 1-3 years of experience in marketing, trade marketing, shopper marketing, or promotions within Food and Beverage or CPG
• Experience working cross-functionally with Sales, Brand, or external partners; demonstrated ability to manage projects and timelines
• Strong analytical, communication, and project management skills
• Solid quantitative skills and understanding of basic financial processes, including invoice management and budget tracking
• Bachelor’s degree required
• Occasional travel to support sales meetings and account calls
• Experience working with creative agencies and external POS vendors preferred
• Proficiency in Microsoft Office; experience with SharePoint or similar tools preferred

Preferred

• Experience working with creative agencies and external POS vendors preferred
• Proficiency in Microsoft Office; experience with SharePoint or similar tools preferred

Benefits

• Thriving Wellness Community: Access to medical coverage, vision and dental plans, and a 401k with match eligibility, including 24/7 online physician consultations
• Virtual mental health resources and life coaching
• Engaging employee community groups and cash rewards for healthy habits and fitness reimbursements
• Library of on-demand fitness videos
• Career Advancement Opportunities across our family of brands and business units
• Focused Learning and Development with leadership training, webinars, and eLearning
• Empowering Mentorship Program to connect colleagues and advance careers
• Continuous Improvement Training to drive positive workplace change
• Building a Healthy Society: Company involvement in education, health, and sustainability initiatives
• Giving Back to the Community through charitable giving and group service projects