Responsibilities

• Own and refine the HCP lung strategy across customer segments to maximize commercial performance of the lung portfolio and align field and non-field tactics with business priorities.
• Translate customer segmentation insights into targeted personal and non-personal promotional plans that positively impact the business.
• Lead cross-functional workstreams to monitor business performance, diagnose growth opportunities, and execute data-driven plans in partnership with digital analytics, competitive intelligence, and market research.
• Serve as a decisive project lead: define clear goals and success metrics, prioritize initiatives, manage complex timelines and resources, proactively identify and mitigate risks, and escalate issues to preserve momentum and deliverables.
• Direct the end-to-end development and execution of HCP promotional materials — including digital channels and omnichannel tactics — ensuring scientific accuracy, regulatory compliance, and commercial effectiveness.
• Establish and report on clear KPIs to measure promotional effectiveness, market share movement, and commercial ROI; iterate plans based on results and changing market dynamics.
• Manage and hold agency partners accountable for timely delivery, creative excellence, budget discipline, and measurable impact.
• Collaborate closely with market access team to identify payer trends, translating those insights into tactical adjustments and strategic recommendations for the metastatic NSCLC business.
• Partner with Global Marketing, DHH, Finance, Forecasting and other stakeholders to monitor the evolving treatment landscape, inform scenario planning, and support counter-competitive strategy development when appropriate.

Requirements

• Bachelor\'s degree
• Minimum of 5 years of pharmaceutical/ biotech experience.
• Minimum of 3 years of brand marketing experience.
• Proven self-starter with a hands-on, results-driven approach: proactively identifies opportunities, removes barriers, and delivers outcomes with minimal supervision.
• High emotional intelligence and collaborative leadership: adept at leading cross-functional teams, mentoring colleagues, and adapting style—knowing when to lead, coach, or support to maximize team performance.
• Strong program and project management capability: track record of managing multiple concurrent initiatives, setting priorities, meeting deadlines, and consistently delivering high-quality results on time and within scope.
• Strategic thinker with operational discipline: translates long-term strategy into executable plans while maintaining rigorous attention to detail and measurable KPIs.
• Comfortable operating in high-visibility environments: performs effectively under pressure, embraces stretch assignments, and navigates changing priorities with resilience.
• Exceptional communicator and active listener: persuasive presenter with polished written and verbal communication skills tailored to diverse audiences, from field teams to senior leadership.
• Rapid learner with the ability to simplify complexity: quickly assimilates technical or scientific information and distills it into clear, actionable messages.
• Strong analytical orientation: uses data and market insights to drive decisions; demonstrated success competing in high-intensity pharmaceutical/biotech markets.
• Influential collaborator and negotiator: builds strong internal and external relationships, navigates stakeholder dynamics, and secures alignment and commitment across functions.

Preferred

• Advanced degree (Masters Business Administration/MBA)
• Previous experience as an HCP marketing lead or scientific strategy lead or Product Owner.
• Oncology experience.
• US Market experience in Marketing/Commercial roles.
• Developing brand strategy and implementation.
• Agile frameworks expertise.