Responsibilities

• Develop and manage US go-to-market activity calendar for both new product launches and core initiatives in collaboration with account leads, ensuring alignment with the brand’s strategic objectives and key commercial moments.
• Own end-to-end retail marketing and brand performance for Ulta, our biggest customer. Monitor performance and competitive activity; create action plans to close gaps and capitalize on opportunities, driving sales growth, SKU productivity, and brand health.
• Lead category management anchored in robust shopper insight, developing planograms and VM that highlight our brand’s difference, focuses on hero products, helps navigation, and ultimately drives purchase interest.
• Develop and execute brand initiatives (campaigns, events, sampling, etc.) in collaboration with creative, Ops, sales, and education to ensure all needs are met and achieve the brand’s overall objectives
• Oversee creative development of retailer content, ensuring all requirements are met and that they adhere to best practices. Manage all marketing requests such as comps/asset forms, new product set up forms, sell sheets, photography, social assets, copy, etc; ensuring requests are on time and executed consistently.
• Create post-mortem analysis of programs, launches, animations, etc to ensure we optimize future activities based on learnings
• Lead the planning and execution of trade shows and market meetings, and partner with the team on the field sales meeting

Requirements

• At least 5 years of Channel/Retail/Trade Marketing experience required, with a minimum of 2 years’ direct experience working with Ulta.
• Highly organized and detail-oriented, with the ability to manage multiple priorities in a fast-paced environment
• Strategic thinker with strong business acumen, able to analyze complex information and translate it into insights and actionable plans
• Proven experience in leading cross-functional teams and driving integrated marketing initiatives
• Strong communication and leadership skills, with the ability to influence multiple stakeholders across different functions
• Bachelor’s degree required

Nice to Have

• MBA a plus

Benefits

• Unlimited Paid Time Off
• Medical, Dental, Vision Insurance
• FSA/HSA
• Life/Accident Insurance
• Employee Assistance Program (EAP)
• Professional Development Resources
• 401(k) Employer Match Program
• Annual Bonus