Associate Director, Paid Social

New York City, NY (Hybrid)

$70K/yr – $125K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the Social practice across client teams, driving training, onboarding, and scalable processes while expanding paid media services and new channels to hit client KPIs.

  • Social Leadership: Direct the social function on client teams and mentor junior teammates to raise performance.
  • Training & Onboarding: Build materials, standardize processes, and ensure consistent adoption across client and broader teams.
  • Channel & Innovation: Identify new channels, test ideas, and align social strategy with business goals and cross-functional priorities.

Job Description

Responsibilities

  • Determine how to use Social resources most efficiently
  • Effectively manage and lead all Social team members on particular client team(s)
  • Identify training and development needs of client team and broader functional team
  • Build training materials and determine how to effectively implement with the client team and broader functional team; receive consistent feedback on needs from teams
  • Develop processes, methodologies, best practices and frameworks for client team and broader functional team; work with team members to ensure they are being used
  • Consulting with individual client teams as needed to ensure best practices are being used and to brainstorm new approaches to achieving client goals
  • Lead hiring process for Social team members on their client team
  • Oversight for on-boarding new clients within their office location
  • Ensure integration with other functional teams
  • Determine how to increase and expand paid media services for their clients for any objective depending on client KPI

Requirements

  • Bachelor’s degree or relevant post-secondary education, training, or equivalent experience
  • 5+ years business experience including hands on keyboard building and/or managing accounts in the paid social marketing and/or interactive advertising space.
  • Be a proactive self-starter
  • Possess general knowledge of direct and brand marketing principles and strategies
  • Have a deep understanding of the interactive marketing landscape
  • Have polished presentation, communication, and analytical skills
  • Have strong organizational skills, being able to manage multiple projects at once
  • Have online media sales and/or interactive ad agency experience
  • Know the difference between features and benefits and how to sell and deliver value!

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave

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