Associate Director of Marketing and Fundraising

Portland, OR (Unknown)

$81K/yr – $82K/yrManager5+ years expFull time

Posted 6 days ago

Job Summary

Own and drive the organization’s integrated marketing and fundraising program, lead multi‑channel campaigns and donor stewardship, oversee brand and storytelling, and guide cross‑functional collaboration and data‑driven optimization with a team of marketing professionals.

Own the development and execution of annual marketing calendars and fundraising campaigns
Lead brand strategy, messaging, and organizational storytelling across channels

Job Description

Responsibilities

Strategic Marketing & Fundraising Leadership
Develop and implement integrated marketing and fundraising strategies that align with organizational priorities, advance mission goals, and strengthen engagement across key audiences.
Lead annual campaigns, fundraising appeals, stewardship communications, and donor engagement initiatives that support long-term relationship building and philanthropic growth.
Oversee brand strategy, messaging, and organizational storytelling to ensure a consistent and compelling presence across all communication channels.
Monitor campaign performance, analyze engagement data, and use insights to optimize strategies, improve constituent experiences, and increase fundraising outcomes.
Manage the marketing budget, vendor relationships, and external resources to support effective and efficient execution of engagement initiatives.
Develop and implement multi-channel engagement strategies that guide constituents through meaningful journeys, from initial awareness and connection to participation, advocacy, and philanthropic support.
Leverage CRM and email marketing platforms to create targeted communications, audience segments, automated constituent journeys, and measurable engagement campaigns.
Team Leadership & Communications
Supervise and mentor marketing staff.

Requirements

Bachelor's degree in Marketing, Communications, Public Relations, Fundraising, Nonprofit Management, or a related field, and/or equivalent combination of education and experience.
Five or more years of progressive experience in marketing, communications, fundraising, community engagement, or a related field.
Funnel Economics. Demonstrated experience developing and executing annual marketing calendars designed to drive target audience engagement across multiple campaigns, communication channels, and touchpoints, with the ability to coordinate messaging, timing, and priorities to support overarching marketing goals.
Demonstrated experience developing and executing integrated, multi-channel marketing strategies that support organizational goals, increase engagement, and strengthen relationships with key audiences.
Performance Marketing. Experience developing audience strategies, constituent journeys, and targeted communications using CRM and email marketing platforms.
Experience supporting fundraising campaigns, donor communications, stewardship initiatives, and engagement strategies.
Strong understanding of brand strategy (including evolving that strategy and voice), storytelling, and creating compelling content across multiple communication channels.
Experience managing projects, timelines, budgets, vendors, and multiple priorities in a collaborative environment.
Experience providing leadership, guidance, or supervision to staff, contractors, or project teams.
MarTech & Analytics. Ability to analyze campaign performance, interpret engagement data, and use insights to improve marketing and fundraising outcomes in a timely manner.

Preferred

Experience working in a nonprofit, cultural, environmental, educational, or community-based organization.
Experience with nonprofit CRM and email marketing platforms, including Raiser’s Edge and Emma, or similar donor management and marketing automation systems.
Experience creating automated email journeys, audience segmentation strategies, and targeted communications based on constituent data.
Experience developing donor appeals, stewardship communications, and fundraising engagement campaigns.
Experience using analytics, reporting tools, and campaign insights to inform strategy and improve engagement outcomes.
Experience supporting community partnerships, public relations, events, visitor engagement, or mission-based programming.
Experience managing creative vendors, contractors, or external marketing partners.
Must be able to travel to and from our Cornell Campus and throughout the Portland Metro region, even when public transit is not an option.

Benefits

Medical insurance: 100% payment of premiums for medical and dental insurance for employees only
Competitive leave benefits: Two (2) weeks of paid vacation during a staff member’s first year, eight (8) hours of paid sick time per month, eight (8) recognized paid holidays, 40 hours of flexible holiday time per year
401(k): 3% match
Professional development: Ability to attend free or subsidized courses at Bird Alliance of Oregon
Retail benefits: Substantial discount at our Nature Store, including optics
Work environment: Opportunity to work in one of the most beautiful forests in Oregon

Bird Alliance of Oregon

Oregon wouldn’t be Oregon without Bird Alliance. For more than 100 years, Bird Alliance of Oregon (formerly Portland Audubon) has played an instrumental role in shaping the beautiful lands we call home, from establishing our first Wildlife Refuges, to helping make Portland one of the greenest cities in the country. Through advocacy, education, habitat restoration and volunteerism, Bird Alliance of Oregon works every day to inspire people to love and protect birds and the natural world, building a community dedicated to creating a sustainable future for all life.Connect with us by visiting our 172 acre wildlife sanctuary in NW Portland, learning about wildlife and the natural world at one of our camps, classes or trips, advocating to protect Oregon's forest, grassland, wetland, desert and urban habitat, and volunteering to help protect birds, other wildlife and their habitat.

Founded in 1902

Portland, Oregon, USA

88 employees (3 in marketing)

birdallianceoregon.org