Associate Director of HCP Branded Strategy and Marketing at Takeda Pharmaceuticals | Cambridge, MA | $154K/yr – $243K/yr

Associate Director of HCP Branded Strategy and Marketing

Cambridge, MA (Hybrid)

$154K/yr – $243K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own HCP brand strategy and cross-functional leadership to turn insights into growth, balancing medical accuracy, compliance, and ROI across campaigns and budget decisions.

Brand leadership: oversee end-to-end brand management and core materials for HCP audiences.
Strategic cycle ownership: serve as branded strategy lead in annual planning with cross-functional alignment and executive reporting.
Analytics to action: partner with analytics/insights to convert data into growth plans and ROI-driven optimization.

Job Description

Own HCP brand strategy and cross-functional leadership to turn insights into growth, balancing medical accuracy, compliance, and ROI across campaigns and budget decisions.

Brand leadership: oversee end-to-end brand management and core materials for HCP audiences.
Strategic cycle ownership: serve as branded strategy lead in annual planning with cross-functional alignment and executive reporting.
Analytics to action: partner with analytics/insights to convert data into growth plans and ROI-driven optimization.