Associate Digital Media Manager- Target team

Saint Paul, MN (On-site)

$55K/yr – $70K/yrEntry Level1+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and coordinate digital media campaigns for brand partners, turning briefs into executable plans and actionable optimizations.

  • Lead day-to-day campaign management, timelines, and reporting across multiple accounts.
  • Develop client-facing materials and coordinate cross-team efforts to keep campaigns on track.
  • Extract data-driven insights to inform optimization and client recommendations.

Job Description

Responsibilities

  • Support the day-to-day management of digital media campaigns across a portfolio of brand partners, ensuring timelines, deliverables, and campaign details are tracked and communicated accurately.
  • Assist in building client-facing materials including campaign proposals, performance recaps, and strategic presentations.
  • Coordinate between brand partners and internal/external teams — including Roundel contacts, ad ops, and analytics — to keep campaigns on track from kickoff through reporting.
  • Pull and organize campaign performance data to support insights and optimization recommendations.
  • Maintain organized records of budgets, flight dates, creative specs, and campaign statuses across multiple accounts simultaneously.
  • Learn and develop fluency in Roundel’s product offerings, audience capabilities, and measurement tools to support senior team members in client conversations.
  • Proactively flag issues or timeline risks and follow through on action items to resolution.
  • Collect and submit current and new item online content in Content Pipeline. Content includes images, copy, size charts, labels, videos, etc.
  • Educate vendors on Bazaarvoice by helping them create an account and reviewing with them how to answer questions, generate reviews, etc.
  • Submit item flats to IRI/Circana.

Requirements

  • 1–3 years of experience in digital marketing, media planning, or a related field — agency or media-side experience a plus.
  • Strong project management and organizational skills with the ability to juggle multiple accounts and deadlines at once.
  • Proficiency in Microsoft Office (especially Excel and PowerPoint) and comfort working in campaign management or reporting tools.
  • Clear written and verbal communication skills for both internal coordination and client-facing support.
  • Detail-oriented with a proactive mindset — someone who flags issues early and follows through on action items.
  • Curiosity about the retail media and digital advertising space, with a willingness to learn quickly in a fast-moving environment.
  • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
PLTFRM logo

PLTFRM

At PLTFRM we architect retail for the world's most influential consumer brands.We built PLTFRM to facilitate a jointed retail strategy for founders; an operating system for brands to understand and scale online and offline marketplaces. Our best-of-breed suite of services authentically translates brand equity to the end consumer. In practice, this provides end to end execution and growth at Walmart, Target, Costco, Amazon, Tik-Tok, Best Buy, and the Organic/Natural channel.Our foundation of authentic relationships, progressive knowledge, and undeniable execution has unlocked over $11BN of sales a year on behalf of our brand partners. With over 650 employees strategically placed across the country, PLTFRM continues to serve as the leading trusted partner for consumer brands looking to win at commerce. Current PLTFRM channels include: Digital: The leading digital growth partner in all things ecommerce. Through full-service management, Vendo helps protect your brand and sell more on platforms like Amazon, Walmart.com, and other online marketplaces.Walmart: Bentonville based sales management team that is the leader for in-store disruption. The hustle and passion of Team Direct allows the best consumer brands to translate their brand equity to the Walmart and Sam’s Club customer.Target/Best Buy: Strategically built in Minneapolis, CITIES helps brands manage their equity and retail success at Target and Best Buy through a bespoke approach.Costco: A boutique team with legacy experience, Ampd allows brands to craft strategy, execution and management at one of the nation’s most reputable retailers; Costco.PLTFRM Finance: Focused solely on CPG brands, PLTFRM Finance provides outsourced CFO, finance and accounting services that enable founders to make better day-to-day business decisions.

211 employees (47 in marketing)

Traffic Signals

Monthly Visitors
6.9K
Monthly Google Ads Budget
$56
Traffic Source Mix
Search
45.6%
Direct
13.2%
Referral
25.9%
Social
2.4%
Paid
12.9%

Headcount Trend

Current headcount: ~216

Marketing Team

Marketing Team Size
47 (22% of company)
Marketing Roles Posted (Last 30 Days)
1