Associate Creative Director - Experiential / Copy // Future Opportunity

New York City, NY (Hybrid)

$150K/yr – $190K/yrMid Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own and shape the creative output across campaigns, balancing on-brand storytelling with production feasibility in a cross-functional agency setting.

  • Own concept development from brief to final product and manage multiple projects on tight timelines.
  • Collaborate with media, strategy, and creative leads to test iterations and apply learnings to future campaigns.
  • Advocate ideas with leadership and clients and translate strategic insights into compelling creative decisions.

Job Description

Responsibilities

  • Play a hands-on role in the delivery of outstanding creative and results, working collaboratively within a cross-disciplinary team (Creative teammates, strategists, media planners and account team) to ensure creative work is on-brand, works hard and stands out amongst the rest
  • Help to guide teams to define experiential programming, thematics, consumer journeys and physical components
  • Work hand in hand with production on fabrication and production elements to ensure in-budget solutions, quality control and on time delivery
  • Ensure consistency and efficacy of creative
  • Concept creative from brief to end product with the ability to self-manage multiple projects and tight timelines
  • Work within the client’s established brand guidelines
  • Leverage concepting and strategic talent to contribute to entire campaigns that solve for consumer needs and business goals
  • Successfully advocate your creative ideas by confidently presenting to leadership, stakeholders and clients
  • Articulate and rationalize creative decisions with strategic insights
  • Collaborate with internal teams such as media, strategists, and creative leads to test a multitude of creative iterations and apply learnings to evolving best practices

Requirements

  • 7+ years of experience within an ad agency or similar setting
  • Degree in marketing/communications or similar field
  • 3d and AI knowledge a plus
  • Be fearless and not afraid to fail
  • A natural curiosity for the unique, the buzz-worthy and the culturally relevant with a willingness to push forward brave, new ideas
  • The optimism to think bigger, the curiosity to dig deeper, and the passion to do better
  • The ability to adapt to new ideas, processes, and business problems with ease and enthusiasm
  • A professional attitude and an openness to feedback that commands the respect of supervisors and colleagues
  • An appreciation for the relationship between copy and visual elements (and great design in general).
  • We expect our ACDs to understand that a product isn’t truly great unless the copy and the design support each other
  • Eagle eye attention to detail
  • Cross functional design and conceptual experience necessary
  • A passionate desire to be a part of an agency built for marketing today
  • A love of the data and results and the gamification of the creative to keep pushing for record breaking results in a campaign
  • Strong work ethic
  • Digital portfolio of drool-worthy advertising, campaign concepts and relevant creative endeavors
  • Ability to think strategically, conceptualize and see ideas through to polished execution
  • Ability to work flexible hours, including some nights/weekends
  • Thought leadership: A strong point of view; ability to contribute to the creative and strategic development of a brand campaign, and the ability to promote conceptual thinking among the team/ability to communicate ideas clearly
  • Some travel may be required? (kept as listed)

Preferred

  • 3d and AI knowledge a plus
  • A love of the data and results and the gamification of the creative to keep pushing for record breaking results in a campaign
  • Some travel may be required

Benefits

  • Follow our story at 160over90.com
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160over90

160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa. 160over90 is part of WME Group, a global representation business comprising the world’s leading talent, intellectual property and brands. Follow our story at 160over90.com

Founded in 2000
New York, New York, USA
910 employees (221 in marketing)

Traffic Signals

Monthly Visitors
14.1K
Traffic Source Mix
Search
39.3%
Direct
49.9%
Referral
5.4%
Social
4.2%
Paid
1.2%

Headcount Trend

Current headcount: ~910

Marketing Team

Marketing Team Size
109 (12% of company)
Median Career Experience
10 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
2

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