Responsibilities

• Concept original campaign ideas across social, digital, in-store, and activations in close partnership with the ACD Art Director — bringing strong copy thinking and voice strategy to every brief.
• Own the copywriting across all consumer-facing touchpoints: packaging, retail, digital, social, and campaign — with a consistent, evolving brand voice for each brand.
• Manage and develop two Senior Copywriters through structured feedback, regular crits, and documented growth goals that raise the overall level of craft on the team.
• Help define and document the copy voice for both Lumē and Mando as the brands continue to evolve — building guidelines the broader team can use independently.
• Write for and direct video and content production — not as an editor, but as the creative lead ensuring the copy and concept land correctly through production partners.
• Sitting in on a brief kickoff with the Brand and Marketing leads for Lumē's next campaign — asking the questions that reframe the strategy before a single line gets written.
• Running a concepting session with the ACD Art Director, building off each other’s thinking until an idea emerges that neither of you would have landed on alone.
• Reviewing a batch of social copy from one of your Senior Copywriters — giving feedback that's specific enough to actually improve the work, not just your version of it.
• Partnering with the Social team on a platform-native content series, working together early enough to shape both the idea and how it lives on each channel.
• Writing three headline directions for a Lumē product launch yourself, killing two because the third is actually right — then briefing your team on how to extend it.

Benefits

• Medical, dental, and vision coverage
• 401k match
• Equity in Mammoth Brands
• Flexible time off and working hours
• L&D stipend
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
• 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
• Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
• Free products from our family of brands
• The Mammoth Brands' working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can’t forget the free products and the opportunity to have some meetings without Zoom!