Responsibilities

• Proactive development and implementation of integrated marketing and communications strategies that increase awareness and understanding of CAF America’s products, services, and impact among priority audiences.
• Partner with organizational leaders to translate strategic priorities into clear messaging, campaigns, and communications plans.
• Use market insights, audience data, and performance metrics to evaluate effectiveness and continuously improve communications and marketing approaches.
• Advance CAF America’s visibility as a trusted resource for global philanthropy, cross-border giving, and effective charitable impact.
• Oversee the development of high-quality, audience-centered content, including product and service materials, reports, campaign assets, conference and event materials, press releases, social media content, and client communications.
• Steward CAF America’s brand voice and visual identity, ensuring that communications reflect the organization’s values and resonate with donors, clients, partners, and social purpose organizations meeting them where they are and inviting them in to be a central part of CAF America’s story, and for us to be a part of their story of giving.
• Oversee the dissemination and outreach approach to ensure no communication materials or content is developed without the audience's reach in mind.
• Provide guidance and direction to the Marketing and Communications team to ensure that all communications materials clearly articulate CAF America’s value, highlight impact, and engage audiences in the organization’s mission and purpose.
• Manage the development of multiple publications, campaigns, and event materials tailored to distinct audience segments.
• Lead the strategy and execution of digital communications channels, including website content, email campaigns, webinars, social media, and marketing technology platforms.

Requirements

• Bachelor’s Degree required or equivalent combination of education and experience.
• Eight to ten (8 – 10) years of relevant professional experience working in strategic marketing, communications, brand management, audience development, client engagement, or related fields.
• Three to Five (3-5) years of management responsibility – people, programs, and process.
• Strong understanding of client acquisition strategies and the customer journey in a professional services, nonprofit, philanthropic, or financial services environment.
• Experience developing and executing integrated marketing and communications campaigns that drive measurable awareness, engagement, qualified demand, and client growth outcomes.
• Demonstrated success using content, digital marketing, media relations, thought leadership, events, and marketing technology to achieve organizational objectives.
• Exceptional oral and written communication skills, including writing, editing, messaging, and storytelling for diverse audiences.
• Experience overseeing the production of creative content, including written materials, videos, infographics, digital campaigns, and social media content.
• Ability to manage complex stakeholder relationships and collaborate effectively across a multifaceted organization.
• Strong organizational and project management skills, with a proven ability to manage multiple priorities simultaneously.

Benefits

• Your health and wellness are important to us. CAF America offers a comprehensive benefits package which includes 100% paid premium for Employee Medical, Dental and Vision insurance along with a Health Savings Account (HSA), Life Insurance, Accidental Death and Dismemberment Insurance, Short- and Long-Term Disability, 401k program with up to 15% match, Lifestyle Savings Account, Employee Assistance Program (EAP) and robust Time Off programs.