Assistant Producer I, Social - On-Call at Minnesota Public Radio | Saint Paul, MN | $29/hr – $35/hr

Minnesota Public Radio

Assistant Producer I, Social - On-Call

Saint Paul, MN (Remote)

$29/hr – $35/hrIntern/New Grad2+ years exp

Posted 5 weeks ago

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Job Summary

Own the daily social storytelling engine by producing and publishing shareable graphics and short videos, while aligning with brand voice and newsroom partners to drive conversations and audience engagement.

Ownership: Create and publish video-first content across all platforms with fast turnarounds.
Channel/Voice: Maintain on-brand voice, scheduling cadence, and cross-platform consistency.
Collaboration/Measurement: Leverage data and newsroom collaboration to optimize what and how we post.

Job Description

Responsibilities

Write and produce highly shareable content on tight deadlines, including graphics and short-form videos, for all social platforms.
Assist with various social media campaigns, including membership drives.
Strategically schedule and publish content across all social platforms.
Ensure executions are on-strategy for brand, positioning and voice.
Work collaboratively with newsroom partners.
Use data to inform how and what we post.
Stay up-to-date and ahead of the curve on social media best practices.
Ensure consistent voice and branding across our social platforms.
Help cultivate and develop conversations between our audience, hosts and reporters.

Requirements

Bachelor's Degree in Journalism or related field required.
2+ years experience producing content for social platforms on behalf of a brand or media outlet.
Self-starter with excellent editorial judgment.
Deep interest in how economic news intersects with people’s lives.
Strong knowledge of social media trends and best practices, including video-first platforms such as YouTube and TikTok
Superb social copywriting and fact-checking skills.
Proficient in Photoshop, Premiere, CapCut or similar editing software
A team player who is accountable, proactive, and solution-oriented
Have strong instincts for content that social audiences find engaging.
Demonstrated success in creating engaging campaigns and social posts.

Preferred

Experience using Sprout Social or similar social media programs (Hootsuite, Buffer, Later, etc.)

Minnesota Public Radio

Minnesota Public Radio® is one of the nation's premier public radio organizations. With headquarters in the heart of downtown St. Paul, Minnesota Public Radio operates a regional network of 45 stations, covering Minnesota and parts of Wisconsin, the Dakotas, Michigan, and Iowa.Operating as American Public Media, Minnesota Public Radio is also the country's biggest station-based producer of national public radio programs.Minnesota Public Radio | American Public Media and the Fitzgerald Theater are nonprofit, 501(c)(3) organizations. Additional information about tax-exempt status and regulations can be obtained from the Internal Revenue Service. Minnesota Public Radio is a recipient of a 4-star rating from Charity Navigator, America's largest independent evaluator of charities, and meets all standards of the Charities Review Council.

St Paul, Minnesota, USA

305 employees (130 in marketing)

www.mpr.org