Responsibilities

• Support execution of loyalty strategy and ensure projects track against program forecasts.
• Partner with Loyalty Marketing Managers to define processes for new loyalty functionalities.
• Participate in business requirement gathering for program development and feature implementation.
• Collaborate with Loyalty Marketing, Brand Marketing, Customer Insights, Technology, and DACI teams to translate data into actionable insights and tactical plans for the target segment.
• Assist in developing and tracking OKRs, identifying trends and continuous improvement opportunities.
• Apply modern marketing solutions such as first- and zero-party data personalization to campaign planning.
• Advocate for the customer with a customer-first mindset across initiatives.
• Navigate a rapid test-and-learn environment and drive change through action.
• Establish strong cross-functional relationships with peers.

Requirements

• Bachelor’s degree in Marketing, Digital, E-Commerce, or equivalent experience.
• 3 Years Data-driven marketing experience.
• 1 Year Strong business acumen and experience running a P&L or working with P&L owners.
• 1 Year Experience writing strategic briefs and leading cross-functional customer marketing or integrated teams.
• 1 Year Leadership experience, preferably in Agile cross-functional teams.

Preferred

• 1 Year Experience managing loyalty programs at a retailer.