Assistant Buyer, Social

New York, USA (On-site)

$45K/yr – $55K/yrEntry Level1+ years expInternship

Posted 4 months ago

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Job Summary

Drive media planning support and execution across paid social channels to accelerate client growth at MRM.

  • Assist in developing tactical media plans and launching social campaigns.
  • 1 year media experience and strong communication as core criteria.
  • Cross-functional collaboration and data-driven optimization as a standout signal.

Job Description

Responsibilities

  • Assist in developing tactical media plans that include audience, creative and other strategies designed to meet the goals of a given campaign.
  • Coordinate with cross-functional teams to manage the media trafficking and the billing process.
  • Collaborate with the planning team to develop RFPs and the social team to analyze and determine recommended partners.
  • Launch paid Social campaigns on platforms that may include, Facebook, Instagram, TikTok, Snapchat, Pinterest and LinkedIn .
  • Support the Media team in pushing the boundaries of media planning, while focusing on core business.
  • Foster strong relationships within the team and across implementation partners; providing direction on segmentation, targeting/placement, flighting and trafficking.
  • Provide input on placement naming convention and trafficking strategy.
  • Support in the creation of performance reports, extract actionable insights, i.e. explaining the why behind the data, and recommend optimizations.
  • Keep a finger on the pulse of media and marketing trends, tactics and emerging opportunities, especially amongst the social channels (e.g. Thread, Lemon8 etc.)
  • Read industry trades and share relevant content with others.

Requirements

  • 1 year media experience through a full-time role or internships
  • Solution-oriented, inquisitive, persistent, detailed, creative, collaborative
  • Strong verbal/written communication
  • High energy and ability to produce high-quality work quickly
  • Expertise in managing numbers – if you can whip through an Excel or navigate an in-platform performance document, you’ve got an ace in your pocket
MRM logo

MRM

MRM is a modern relationship marketing agency that builds enduring brand relationships. MRM's core capabilities help grow relationship lifetime value and span across CRM & Loyalty, Customer Experience, Commerce and MarTech, underpinned by Data & Analytics. MRM operates in a borderless, integrated way to allow for greater collaboration and velocity. MRM is part of McCann Worldgroup and the Interpublic Group of companies (NYSE: IPG), and spans 35 offices across North America, Latin America, Europe, the Middle East, and Asia Pacific. For more information, please visit www.mrm.com.

Founded in 1982
New York, New York, USA
3.2K employees (884 in marketing)

Traffic Signals

Monthly Visitors
30.9K
Traffic Source Mix
Search
36.9%
Direct
48.9%
Referral
8.1%
Social
4.5%
Paid
1.2%

Headcount Trend

Current headcount: ~3.2K

Marketing Team

Marketing Team Size
497 (15% of company)
Median Career Experience
12 years
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
1

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