Area Digital Marketing Manager

Rio Grande, NJ (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and shape the end-to-end digital marketing plan across hotel brands, directing social, web, and app activity to build brand momentum and measurable ROI.

  • Digital Strategy & Ownership: set channel mix, budgets, and performance metrics to maximize ROI across social, search, display, and content.
  • Content & Campaign Execution: oversee campaigns, keep web content fresh, and ensure consistent brand voice across platforms.

Job Description

Responsibilities

  • responsible for the overall digital marketing strategy of Wyndham Grand Rio Mar and Wyndham Palmas
  • promote our business brand and services through social media, websites and apps
  • Manage social media campaigns
  • maintain the company's content
  • among other tasks

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 5+ years of experience in digital marketing, with a focus on digital media buying, analytics, and reporting
  • Demonstrable experience with digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Looker Studio and Google Analytics
  • Strong knowledge of content management systems (CMS), with experience managing and updating web content
  • Excellent analytical and problem-solving skills, with a proven ability to interpret data and provide actionable insights
  • Strong communication and presentation skills, with the ability to clearly articulate complex concepts to both technical and non-technical stakeholders
  • Ability to multitask, prioritize, and manage multiple projects simultaneously in a fast-paced environment
  • Self-starter with strong attention to detail, a proactive approach, and a commitment to continuous improvement
  • Experience managing budgets and optimizing digital marketing spend for maximum ROI
  • Fully bilingual (English and Spanish)