AMOREPACIFIC US, INC

Amazon Media Senior Manager

New York, USA (On-site)

Salary Not AvailableSenior Level4+ years expFull time

Posted 3 months ago

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Job Summary

Own Amazon paid media execution across Sponsored Ads and DSP with cross-functional alignment for skincare/beauty brands.

  • Lead paid search and programmatic campaigns on Amazon to hit channel targets.
  • Must-have: 4+ years in Amazon Sponsored Ads, Google Ads, and Amazon DSP with certifications.
  • Standout: Agency experience supporting skincare/beauty brands adds domain credibility.

Job Description

Responsibilities
  • Partner with Amazon advertising, agencies, and internal stakeholders to develop comprehensive marketing strategies covering paid search, display, programmatic, and social media advertising.
  • Generate, develop, & scale search campaigns & programmatic ad buys across Amazon Sponsored Ads and Amazon DSP to meet channel business targets.
  • Drive performance and efficiency of Amazon search campaigns and DSP orders, focusing on metrics such as ad spend, sales, ROAS, CPC, CTR, NTB%, and conversion rate.
  • Create and execute strategic media plans for major Amazon events like Prime Day.
  • Understand the consumer journey and marketing/sales funnel dynamics.
  • Manage complex catalogs and large media budgets efficiently while meeting monthly targets.
  • Collaborate with internal stakeholders to ensure timely delivery and implementation based on promotional calendar and seasonal needs.
  • Align and collaborate with brand media team on investment levels and holistic planning
  • Work with Amazon advertising to analyze campaign data, audit/optimize search & DSP, build and test new ad types, and provide actionable insights & recommendations to key stakeholders.
  • Provide finance with monthly billing and reporting as required.
Requirements
  • Bachelor’s degree in marketing, advertising, digital media, or a quantitative discipline.
  • 4+ years of hands-on experience managing paid search (Amazon Sponsored Ads, Google Ads) and programmatic (Amazon DSP)
  • Amazon Advertising (Search & DSP) & Google Ads Certified.
  • Digital Marketing agency experience supporting skincare and beauty brands a plus.
Preferred
  • Digital Marketing agency experience supporting skincare and beauty brands a plus.