Amazon Advertising Strategist - US-Based

USA (Remote)

$78K/yr – $90K/yrMid Level2+ years expFull time

Posted 5 months ago

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Job Summary

This role leads strategic ad management for 7–12 brands, with daily use of the Amazon Advertising Console and Kapoq. It emphasizes autonomy within playbooks, collaboration with Brand Strategists, and scaling through DSP/AMC. Requirements include 2–3+ years in agency Amazon Advertising, technical fluency, and strong communication skills. Benefits include retreats, mentorship, and remote work.

Job Description

Responsibilities

  • Strategic Ownership: Lead ads strategy and optimizations for 7–12 brands. You will audit, restructure, and deploy activations that move the needle on brand growth.
  • Tactical Mastery: Operate daily within the Amazon Advertising Console and our third-party SaaS platform (Kapoq), focusing on TACOS and total revenue to drive profitable growth.
  • While operating within generally standard foundations, playbooks and SOPs, you have autonomy to make circumstantial pivots and adjustments based on the unique needs of each brand.
  • Subject Matter Expertise and Communication: Act as the strategic Advertising partner for our Brand Strategists and Brand Partners. You’ll provide the "why" behind the data, delivering actionable insights for reports and leading strategy conversations as needed.
  • Collaborative Support: While you own your portfolio’s success, you will be supported by a team of Specialists/AEs who handle task-based execution, allowing you to focus on high-level optimization.
  • Platform Scalability: While search is our foundation, you will help us deploy Amazon DSP and AMC as we continue to scale our internal capabilities.

Requirements

  • Experience: minimum 2–3+ (or more) years of agency-side Amazon Advertising experience
  • Operational Excellence: you enjoy being a Strategic Operator, delivering strategy overviews and tactical activations with experiential confidence
  • Technical Stack: Proficiency in the Amazon Advertising Console and tools like Kapoq, Helium 10, Pacvue, Perpetua or similar. Advanced Excel skills (VLOOKUPs, Pivot Tables) are required
  • Communication: The ability to translate complex data into clear, actionable insights and storytelling for client-facing discussions

Benefits

  • annual in-person retreats (dinners, live music, and real connection)
  • potential for additional team building activities
  • growth opportunities via direct mentorship from the Head of Advertising
  • fully remote role with remote work culture

Headcount Trend

Current headcount: ~9

Marketing Team

Marketing Team Size
6 (67% of company)