Responsibilities

• Lead day‑to‑day oversight of a large, diverse portfolio of affiliate partners across the U.S. and Ontario.
• Act as the primary strategic and operational relationship owner—managing onboarding, contracting, workflow design, tracking, integrations, and issue resolution.
• Enforce rigorous compliance and governance standards, with zero tolerance for risk‑generating behavior.
• Continuously monitor partner activity and proactively escalate concerns (traffic quality issues, fraud indicators, incentives, misaligned messaging, etc.).
• Build, refine, and manage KPI frameworks across partners, states, and products (CPA, CPL, ROAS, margin impact, conversion funnels, payback, LTV).
• Develop data‑driven recommendations for commission structures, deal constructs, and partner tiering based on performance and market conditions.
• Analyze traffic quality, customer conversion, deposit behavior, and long‑term value to optimize partner mix and channel efficiency.
• Deliver weekly insights to Acquisition Leadership, Finance, Analytics, and Performance Marketing.
• Work as an integrated member of the Performance Marketing organization—adapting affiliate strategy to maintain optimal channel efficiency.
• Partner with Compliance, Legal, Finance, Analytics, and Product to ensure scalable, responsible, audit‑ready program operations.

Requirements

• 3–6+ years of experience in affiliate marketing, performance marketing, or partnership growth roles.
• Experience managing a large affiliate portfolio, ideally in regulated or high‑stakes environments.
• Bachelor’s degree required.

Preferred

• Gaming experience preferred (sports betting or iCasino); adjacent high‑volume affiliate ecosystems considered.