Responsibilities

• Sponsor Activation & Crowd Engagement: Serve as the primary representative for tour sponsors, Outside Interactive, WME, and Outside+. Liaise daily with Outside’s Client Success team and sponsor contacts prior to events to confirm scheduling, requirements, and activation needs
• Lobby Setup & Activations: Lead the physical setup of partner promotional footprints and display materials in venue lobbies, creating an engaging and visually appealing lobby experience for patrons
• High-Energy Engagement: Deliver a welcoming, high-energy experience for attendees before, during, and after screenings, driving traffic directly to sponsor booths and answering customer questions
• Program Advocacy: Stay highly knowledgeable about sponsor products and internal digital programs to drive enrollments in programs like Outside+
• Stage & Onscreen Alignment: Double-check the delivery of the correct pre-show onscreen display to the Projectionist, and liaise directly with the Emcee regarding regional and local sponsor lists to ensure accurate nightly verbal call-outs
• Media Creation & Content Strategy: Capture Event Media: Shoot high-quality photo and video content at each event highlighting live attendee experiences, interactive crowd moments, and custom sponsor activations
• Sponsor Deliverables & Content Strategy: Review brand contracts and explicit deliverables with the Fulfillment Team; execute structured content plans for live show nights as well as travel/lifestyle days
• On-the-Fly Editing & Social Publishing: Utilize mobile tools to capture engaging photo dumps and short-form vertical video assets (Reels, TikToks) reflecting the WME brand voice
• Daily Reporting & Media Delivery: Submit daily photo/video dumps back to HQ for immediate social publishing, and maintain daily activation logs to track sponsor fulfillment
• Pre-Show Setup & Physical Operations: Active Crew Collaboration: Work closely within the 4-person road crew (Road Manager, Projectionist, Emcee, Activation & Content Coordinator) to ensure smooth, efficient, and professional nightly operations

Requirements

• Communication & Demeanor: Strong written and verbal communication skills with a confident, welcoming, and professional demeanor
• Content & Photography Skills: Experience with mobile photography, videography, and short-form video content creation across modern platforms like Instagram and TikTok
• Detail-Oriented & Organized: Meticulous attention to detail for managing event setups, tracking sponsor deliverables, and handling complex logistics independently
• Driving Requirement: Safe, clean driving record with the ability to drive large tour vehicles in all weather conditions and high-traffic scenarios
• Physical Capability: Ability to lift and move equipment weighing more than 50 lbs regularly
• Relevant Experience: Background in brand representation, event coordination, or live event production preferred
• Self-Motivated & Flexible: Ability to work independently, adapt to fluid event environments, and maintain high energy throughout the tour
• Industry Passion: Genuine appreciation, familiarity, and passion for outdoor recreation, winter sports, and Warren Miller Entertainment