Responsibilities

• Support the strategy, prioritization, and execution of paid acquisition programs across key digital channels (e.g., paid search, paid social, affiliate, and programmatic)
• Partner with external agency teams and the in-house COE to manage campaign launches, testing roadmaps, optimizations, and performance reviews.
• Track and analyze campaign performance, including conversions, cost efficiency, and downstream account quality outcomes, in partnership with analytics and finance.
• Help translate performance data into clear insights, recommendations, and optimization opportunities.
• Collaborate with cross-functional teams including, but not limited to, Product Marketing, Brand, Legal & Compliance, and Finance to ensure paid media campaigns align with business priorities and investment goals.
• Create executive‑ready presentations and readouts that clearly communicate performance, insights, and next steps.
• Track key milestones, testing plans, and action items across multiple initiatives; escalate risks as needed.
• Manage multiple workstreams simultaneously in a fast‑paced, performance‑driven environment.

Requirements

• Bachelor's Degree
• 3+ years of relevant experience in performance marketing or paid media experience at an agency or in‑house team
• Hands‑on familiarity with paid digital channels (paid social, paid search, display, etc.) and performance measurement
• Highly proficient in Microsoft Excel and experienced in building clear, compelling PowerPoint presentations
• Strong analytical and problem‑solving skills, with the ability to turn data into actionable insights
• Proven ability to manage multiple initiatives under tight deadlines
• Comfortable working in a highly matrixed organization
• Strong written and verbal communication skills

Preferred

• Performance marketing agency background
• Experience managing or partnering closely with media agencies and cross-functional teams
• B2C paid acquisition experience
• Familiarity with conversion optimization, creative roadmap, and testing frameworks
• Financial services or regulated‑industry experience

Benefits

• We offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.