Account Supervisor, Consumer Brand Financial Services

Chicago, IL (Hybrid)

$50K/yr – $105K/yrMid Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own and shape consumer brand storytelling and earned media across multiple growth audiences, translating business priorities into culturally resonant narratives that drive awareness, adoption and loyalty.

  • Strategic brand storytelling: steer positioning, earned media ideas and cross-channel narratives to stay culturally relevant
  • Campaign architecture: translate business priorities into compelling campaigns, partnerships and story angles that break through

Job Description

  • Serve as a strategic partner on consumer brand work, helping evolve positioning and drive cultural relevance with key growth audiences
  • Develop earned-first campaign ideas, media strategies and story angles that break through in a competitive landscape
  • Translate business priorities into compelling narratives that resonate beyond products and services, highlighting themes such as lifestyle, community, innovation and customer experience
  • Develop communications strategies that drive consumer awareness, engagement, adoption and long-term brand affinity
  • Create storytelling platforms that encourage audience participation, deepen engagement and support evolving consumer behaviors
  • Simplify complex programs, offerings and customer benefits into compelling, consumer-friendly narratives
  • Partner closely with senior client leads and strategy teams to bring integrated ideas to life across channels
  • Partner with integrated teams to develop communications strategies that support both digital-first experiences and high-touch customer interactions
  • Support initiatives tied to customer engagement, loyalty and long-term relationship building
  • Balance multiple workstreams while maintaining a strong, cohesive strategic voice
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Burson

Burson is the global leader in communications, purpose-built to create value for our clients through reputation. We reinvent how reputation creates competitive advantage for our clients, so they can lead today and far into the future.

New York, New York, US
3.6K employees (764 in marketing)

Traffic Signals

Monthly Visitors
92.5K
Traffic Source Mix
Search
40.5%
Direct
44.5%
Referral
8.4%
Social
5%
Paid
1.2%

Headcount Trend

Current headcount: ~3.7K

Marketing Team

Marketing Team Size
604 (16% of company)
Median Career Experience
14 years
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
3

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