Responsibilities

• Serve as the main point of contact for our dental clients — doctors, office managers, and treatment coordinators — building trust and long-term partnerships.
• Lead monthly performance reviews covering campaign results, lead flow, cost per new patient, and front-desk call handling (we'll provide marketing-side training).
• Identify opportunities for practices to improve marketing ROI — from optimizing new patient offers and service-line targeting (implants, ortho, cosmetic, sedation) to tightening the phone-to-appointment funnel.
• Translate your dental marketing expertise into actionable strategies that grow production, not just lead volume — advising on offers, patient mix, and capacity.
• Collaborate closely with our creative and advertising teams to ensure campaigns attract patients who show up, stay, accept treatment, and refer.
• Coach practices on lead follow-up speed, call scripts, and scheduling workflows that convert marketing leads into kept appointments.
• Manage an average portfolio of 30–40 dental clients across general dentistry, specialty, and multi-location groups.
• Proven experience in dental marketing, dental practice marketing, or a dental agency/DSO environment (minimum 2–3 years preferred), with a strong understanding of how marketing drives new patient acquisition and practice production.
• Demonstrated ability to manage client accounts in the dental or healthcare marketing space, acting as a trusted advisor to dentists and practice owners.
• Deep knowledge of the dental patient journey — from ad click to phone call to booked appointment to treatment acceptance — plus fluency in dental terminology, service lines, and day-to-day practice operations.
• Understanding of key dental practice metrics: cost per new patient, show rate, case acceptance, production per visit, and patient lifetime value.
• Strong relationship-building and communication skills — comfortable presenting results to doctors and getting buy-in from front-office teams.
• Highly organized and proactive in managing multiple client accounts, follow-ups, and campaign deliverables — you take full ownership.
• Familiarity with digital marketing tools, campaign platforms, analytics, call tracking, and dental-specific systems (e.g., practice management software, patient communication platforms) — training provided for any gaps.
• Results-driven mindset focused on marketing ROI, new patient quality, and long-term client retention.

Requirements

• Proven experience in dental marketing, dental practice marketing, or a dental agency/DSO environment (minimum 2–3 years preferred), with a strong understanding of how marketing drives new patient acquisition and practice production.
• Demonstrated ability to manage client accounts in the dental or healthcare marketing space, acting as a trusted advisor to dentists and practice owners.
• Deep knowledge of the dental patient journey — from ad click to phone call to booked appointment to treatment acceptance — plus fluency in dental terminology, service lines, and day-to-day practice operations.
• Understanding of key dental practice metrics: cost per new patient, show rate, case acceptance, production per visit, and patient lifetime value.
• Strong relationship-building and communication skills — comfortable presenting results to doctors and getting buy-in from front-office teams.
• Highly organized and proactive in managing multiple client accounts, follow-ups, and campaign deliverables — you take full ownership.
• Familiarity with digital marketing tools, campaign platforms, analytics, call tracking, and dental-specific systems (e.g., practice management software, patient communication platforms) — training provided for any gaps.
• Results-driven mindset focused on marketing ROI, new patient quality, and long-term client retention.