Responsibilities

• Develop paid media strategies to drive growth per client business objectives
• Work cross-functionally to oversee completion of paid media strategies
• Manage work and inputs from variety of stakeholders
• Analyze and optimize cross-channel media spending around client needs, focusing on data-driven tactics
• Produce bi-weekly reports for our clients with account updates, recommendations and results
• Own all client communications, building strong working relationships
• Redefine strategies as needed, constantly optimizing the paid media mix and layering on additional channels and tactics as needed

Requirements

• Bachelor's degree
• 5+ years of experience in B2C digital marketing
• Paid media experience, building strategies across multiple paid media channels
• Ability to present strategies both to clients and agency stakeholders for alignment
• Strong communication skills and professionalism
• Proactive attitude, anticipating client needs and redefining strategies before they bottom out
• Problem solving mentality, willing to be data curious and dig deeper to understand performance trends
• Experience working with a team and delivering projects for clients

Preferred

• Familiarity with direct-to-consumer business models
• Confidence in growing e-commerce businesses using a variety of paid media channels
• Experience as Account Executive or Strategist with strong client relationships and growth strategies

Benefits

• Healthcare (Medical, Dental, Vision)
• 401k + matching
• Paid Parental Leave
• Unlimited PTO
• Fully remote