Responsibilities

• The Account Director is an individual contributor responsible for driving new and incremental revenue, along with growing existing business through GumGum’s market-leading Mindset platform.
• Reporting into the VP of Sales for the Mountain region, this role owns the development and growth of key relationships across large and mid-sized agencies in Minnesota, leading strategic client conversations and partnerships.
• This role is expected to operate with a high degree of autonomy, proactively managing a book of business while leveraging cross functional partners across account management, client strategy, marketing, and operations to deliver strong client outcomes.
• The Account Director is accountable for full-cycle sales execution from prospecting and pipeline development through negotiation and close.
• Account Directors bring 5+ years of digital advertising sales experience and a deep understanding of the media and adtech ecosystem.
• They apply strong business judgment to navigate complex client needs, recommend the right solutions from GumGum’s proven tech stack, and solve a wide range of challenges using established processes while knowing when to push beyond them to drive growth and differentiation.
• Own and grow a strategic book of business ($3M+) through thoughtful account planning, expansion strategies, and proactive pipeline management.
• Lead client conversations, positioning GumGum as a strategic partner, not just a vendor, across programmatic media opportunities.
• Translate client objectives into solutions across GumGum’s Mindset, Omnichannel, and Outcomes framework
• Across account management, ad operations, client strategy, and other cross-functional teams to drive business outcomes
• Salesforce and pipeline hygiene and forecasting accuracy quarterly/annually