Account-Based Marketing Manager , AWS Strategic Customer Marketing

Arlington, VA (Unknown)

$81K/yr – $141K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize territory ABM programs that translate global frameworks into targeted, measurable campaigns and drive cross-functional alignment with sales and regional teams.

  • ABM ownership: design 1:1 and 1:few campaigns aligned to regional priorities and global playbooks.
  • Data-driven optimization: analyze buying signals, market trends, and performance to iterate programs across events, digital, and direct channels.

Job Description

Responsibilities

  • Design and execute territory-specific ABM campaigns (1:1, 1:few) that align with global frameworks and drive measurable business impact
  • Build and maintain strong relationships with sales teams to understand account priorities and translate them into effective marketing programs
  • Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
  • Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences
  • Partner with regional marketing teams to ensure ABM programs complement broader field marketing efforts
  • Drive operational excellence through standardized processes, documentation, and best practices
  • Track and report on program performance, using data to optimize and scale successful approaches
  • Manage program budgets effectively, demonstrating frugality while maximizing impact
  • Collaborate with global ABM community to share learnings and adopt proven practices

Requirements

  • 5+ years of professional non-internship marketing experience
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience in building, executing and scaling cross functional marketing programs
  • Experience in a business-to-business (B2B) environment, high-tech products/services

Preferred

  • MBA

Benefits

  • Health insurance (medical, dental, vision, prescription)
  • 401(k) matching
  • Paid time off
  • Parental leave
  • EAP
  • Mental Health Support
  • Adoption and Surrogacy Reimbursement
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For almost 15 years, Amazon Web Services has been the world’s most comprehensive and broadly adopted cloud offering. Amazon Web Services has been continually expanding its services to support virtually any cloud workload, and it now has more than 200 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 81 Availability Zones (AZs) within 25 geographic regions, with announced plans for 21 more Availability Zones and seven more Amazon Web Services regions. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust Amazon Web Services to power their infrastructure, become more agile, and lower costs.

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Marketing Team

Median Career Experience
7 years
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