Yoplait UK logo

Yoplait UK

Brand · Food and Beverage Manufacturing

Company overview

Since 1965, the brand affectionately known as ‘the little flower’ has been spreading French dairy know-how throughout the world.Our brands are present in more than 50 countries and we are the world’s second largest player in fresh dairy products. Yoplait first entered the UK market in 1991 and since then brands including Petits Filous, Frubes, Yop, Wildlife and our licence products Peppa Pig and Paw Patrol have been firm favourites with households across the UK. As the number one children’s yoghurt company in the UK, our mission is to be the positive voice of nutrition for kids. Our yoghurts are fortified with Calcium and Vitamin D to give kids all the goodness they need to grow strong. We believe everyone should have access to delicious tasting, fortified yoghurts. Proud to be owned by Sodiaal, the largest cooperative of dairy farmers in France, we make sure that their hard work is rewarded by capturing every precious drop of creamy milk inside each of our delicious yoghurts.
Founded in 1965
Uxbridge, England, GBR
35 employees (11 in marketing)

Salaries

Typical salary range

£20,000 – £22,000

/ yr

Help build salary transparency at Yoplait UK

Share your compensation anonymously to see full data.

Contribute

People

Marketing leadership

Headcount trend

Company growth over the last 12 months

Headcount +12.9% year over year

Funding

Audience

Monthly website visitors
3K
Month over month+5.5%
Quarter over quarter-29%
Top sourceSearch (62.5%)
Ad budget per month$0.0
Average search rank34.8
Traffic source mix
Search
62.5%
Direct
24.7%
Referral
7.4%
Social
4%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

2.8K

12-mo growth

+48.6%

Monthly growth

+4.1%

Links