Company overview

At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 19,000 clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers. That’s where we come in. Founded in 2002, our company has spent over 21 years working with the industries that impact you every day. From retail to government to healthcare, we’ve been on a mission to bring humanity, connection, and empathy back to business. It’s a mission that thousands of Qualtricians across the globe think is work worth doing.Mission: At Qualtrics, our mission is to build technology that closes experience gaps.
Founded in 2002
USA
6.1K employees (265 in marketing)
53% recommend to a friend
37% positive business outlook

Salaries

Typical salary range

$100,000 – $149,000

/ yr

Help build salary transparency at Qualtrics

Share your compensation anonymously to see full data.

Contribute

People

Hiring activity

Open marketing jobs over time

2 open now

Headcount trend

Company growth over the last 12 months

Headcount +16.9% year over year

Funding

Total funding

$1.4B

Last raise

$1B

Debt Financing, 3 years ago

Funding history

Jun 2023

Debt Financing Qualtrics · $1B

Jun 2023

Private Equity Round Qualtrics

Apr 2017

Series C Qualtrics · $180M

Sep 2014

Series B Qualtrics · $150M

May 2012

Series A Qualtrics · $70M

Audience

Monthly website visitors
78.9M
Month over month+2.8%
Quarter over quarter-2.3%
Top sourceDirect (68.9%)
Ad budget per month$687.1K
Average search rank43.5
Traffic source mix
Direct
68.9%
Referral
21.4%
Search
8.3%
Paid referral
0.8%
Social
0.4%

LinkedIn followers

Follower count and growth

Total followers

321.8K

12-mo growth

Monthly growth

+1.2%

News

Links