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JCPenney

Brand

3.4
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
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  • Jobs

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Open positions37 open marketing positions

JCPenney logo

Senior Specialist Integrated Marketing

JCPenney

Dallas, TX (On-site)

In-houseFull-timeSenior level4+ years exp.
11 days ago
JCPenney logo

Social Media Senior Specialist

JCPenney

Dallas, TX (On-site)

$57K/yr - $95K/yrIn-houseFull-timeSenior level2+ years exp.
2 weeks ago
JCPenney logo

Customer Analyst

JCPenney

Dallas, TX

$69K/yr - $161K/yrIn-houseFull-timeMid level3+ years exp.
3 weeks ago
JCPenney logo

Digital Merchandise Senior Specialist

JCPenney

Dallas, TX (Remote)

$57K/yr - $133K/yrIn-houseFull-timeSenior level3+ years exp.
3 weeks ago
JCPenney logo

Senior Manager Integrated Marketing

JCPenney

Dallas, TX

$97K/yr - $162K/yrIn-houseSenior level7+ years exp.
6 weeks ago
JCPenney logo

Marketing Director

JCPenney

Dallas, TX

$117K/yr - $195K/yrIn-houseSenior level
2 months ago
View all 37 jobs

Company overview

As we reinvent ourselves to fit the diversity of America, we are looking for motivated, talented people who can emerge as Warriors in our organization. JCPenney offers an inclusive environment and culture where you can find and define yourself - your style, your purpose and your career. We know success is built from the inside out, and our associates are the heartbeat of our Company! JCPenney is now part of Catalyst Brands.
Founded in 2018
Plano, Texas, US
40K employees (3,927 in marketing)
www.jcpenney.com
56% recommend to a friend
38% positive business outlook

People

Marketing leadership

Lisa Schoder
Lisa Schoder
Vice President, Integrated Marketing
At the company for 1 year
Tim Kehoe
Tim Kehoe
Vice President of Product Design & Brand Management
At the company for 6 years 1 month
Khristene Son
Khristene Son
SVP of Trend, Brand, Design
At the company for 2 years 1 month
Nathan Laffin
Nathan Laffin
Vice President Private Brands | Trend Brand Design
At the company for 12 years 6 months

Hiring activity

Open marketing jobs over time

37 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$1.5B

Last raise

$1.5B

Post IPO Debt, 5 years ago

Funding history

Dec 2020

Post IPO Debt JCPenney · $1.5B

Audience

Monthly website visitors
30M
Month over month+12.5%
Quarter over quarter+12.8%
Top sourceDirect (64%)
Ad budget per month$2.2M
Average search rank47.3
Traffic source mix
Direct
64%
Search
24.8%

News

Flipping The Script: Ashley Graham Debuts Namesake Collection at JCPenney that Makes Curves the Main Character Fashion Deserves
Oct 2, 2025 • JCPenney Newsroom
JCPenney’s Runway Ready Collection at Prices That Feel More Like a Sample Sale Score
Sep 23, 2025 • JCPenney Newsroom
Russell Wilson And Ciara's Apparel Brand For Children Has Reportedly Generated Over $170M In Sales Within The Past Two Years
Sep 22, 2025 • AfroTech

Links

www.jcpenney.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +2.6% year over year
Referral
5.2%
Social
3.3%
Paid referral
2.5%

LinkedIn followers

Follower count and growth

Total followers

314.5K

12-mo growth

+6.9%

Monthly growth

+0.6%

Salaries

Typical salary range

$85,000 – $130,000

/ yr

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JCPenney insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2018
Headquarters
Plano, Texas
Employees
10001+
Flat last 12mo
Marketing team
3,927
10% of company
97 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Flat headcount last 12 months · Mid-stage · Last funding 3+ years ago
Trend
2023-03-27 -> 2025-11-24
Headcount (12 months)
+2.6%
Last funding round
64 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
30M
Month over month+12.5%
Quarter over quarter+12.8%
Top sourceDirect (64%)
Traffic source mix
Direct
64%
Search
24.8%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 2M organic clicks / 12.1M paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+26,016
Ad budget per month
$2.2M
Average search rank
47.3

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

314.5K

12-mo growth

+6.9%

Monthly growth

+0.6%

Job openings

Shows open jobs, growth, and role changes.

Main result
15 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

3,927
10% of the company • 97 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 3,927.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.4 / 5
Work-life balance
3.4 / 5
Culture
3.3 / 5
Diversity & inclusion
3.7 / 5
Recommend to a friend
56%
Positive business outlook
38%

Funding

Shows saved funding data.

Total funding
$1.5B
Last raise
Post IPO Debt
5 years ago
Funding details
Amount raised
$1.5B
Last round
Post IPO Debt
Last fundraise
5 years ago

News

Shows saved company news.

Flipping The Script: Ashley Graham Debuts Namesake Collection at JCPenney that Makes Curves the Main Character Fashion Deserves
Oct 2, 2025 • JCPenney Newsroom
JCPenney’s Runway Ready Collection at Prices That Feel More Like a Sample Sale Score
Sep 23, 2025 • JCPenney Newsroom
Russell Wilson And Ciara's Apparel Brand For Children Has Reportedly Generated Over $170M In Sales Within The Past Two Years
Sep 22, 2025 • AfroTech
5.2%
Social
3.3%
Paid referral
2.5%
2023-04-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Sr. Manager, Integrated Marketing