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Guardian Life

Brand

3.7
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
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  • Insights
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Company overview

Who we are Guardian makes a difference in the lives of people when they need us most. With over 160 years of stability and fiscal integrity, we are a trusted resource to generations of families and business owners, inspiring well-being and helping build financial confidence. Today, we stand behind 29 million consumers, helping them prepare and plan for a bright future for themselves and their families. We help business owners care for their employees. And we help people recover and thrive in times of unexpected loss. As a modern mutual insurance company, we believe in driving value beyond dividends. We invest in our colleagues, are building an inclusive and innovative culture, and are helping to uplift communities through thoughtful corporate impact programs.What we stand for In 1860, a community of immigrants joined together to insure and protect their businesses and families. They were guided by powerful ideals that we’ve continued to stand behind and evolved throughout the years: we do the right thing, we believe people count, we courageously shape the future together, and we go above and beyond for the people we serve. Guardian employees embrace and live by these values every day. They remind us to put people at the heart of all we do so that we can help protect what matters most to you. Want to help bring these values to life? Join us for a rewarding career and the opportunity to shape the future. Disclosures: Financial information concerning Guardian as of December 31, 2022, on a statutory basis: Admitted assets = $76.0 billion; liabilities = $67.2 billion (including $55.0 billion of reserves); and surplus = $8.8 billion. Dividends are not guaranteed. They are declared annually by Guardian’s Board of Directors. Guardian® is a registered trademark of The Guardian Life Insurance Company of America. © Copyright 2023 The Guardian Life Insurance Company of America 2023-156184 Exp. 5/25
New York, New York, USA
9.9K employees (279 in marketing)
guardianlife.com
63% recommend to a friend
69% positive business outlook

People

Hiring activity

Open marketing jobs over time

7 open now

Headcount trend

Company growth over the last 12 months

Funding

Last raise

Non Equity Assistance, 10 years ago

Funding history

Aug 2016

Non Equity Assistance Guardian Life

Audience

Monthly website visitors
1.7M
Month over month-2.4%
Quarter over quarter-7.3%
Top sourceDirect (66.5%)
Ad budget per month$593.8K
Average search rank48.3
Traffic source mix
Direct
66.5%
Search
25.3%

News

Guardian announces $1.7 billion dividend allocation
Dec 11, 2025 • Yahoo Finance
Guardian introduces two new Crediting Strategies to Guardian MarketPerform®, designed to enhance clients' financial wellness
Dec 9, 2025 • PR Newswire
Guardian and PrismHR announce first-of-its-kind API integrations for professional employer organizations to manage worksite employee benefits
Nov 5, 2025 • PR Newswire

Links

guardianlife.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +4.6% year over year
Referral
7.2%
Paid referral
0.7%
Social
0.2%

LinkedIn followers

Follower count and growth

Total followers

142K

12-mo growth

—

Monthly growth

+1.3%

Salaries

Typical salary range

$103,450 – $169,960

/ yr

Median base

$123,000

Median total

$123,000

Median experience

5 years

Submissions

8

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Open positions7 open marketing positions

Guardian Life logo

Head of Engagement & Services Marketing

Guardian Life

New York City, NY (Hybrid)

$132K/yr - $218K/yrIn-houseFull-timeSenior level10+ years exp.
7 weeks ago
Guardian Life logo

Head of Planning & Operations, Marketing

Guardian Life

New York City, NY (Hybrid)

$132K/yr - $218K/yrIn-houseFull-timeSenior level10+ years exp.
2 months ago
Guardian Life logo

Membership & Loyalty Marketing Manager

Guardian Life

New York City, NY

$83K/yr - $136K/yrIn-houseFull-timeMid level4+ years exp.
3 months ago
Guardian Life logo

Senior Manager, External Communications – Consumer Markets

Guardian Life

New York City, NY (Hybrid)

$103K/yr - $170K/yrIn-houseFull-timeSenior level6+ years exp.
4 months ago
Guardian Life logo

Marketing Associate/ Specialist

Guardian Life

Bethlehem, PA (Hybrid)

$59K/yr - $89K/yrIn-houseFull-timeIntern/new grad4+ years exp.
4 months ago
Guardian Life logo

Marketing Specialist

Guardian Life

Bethlehem, PA (Hybrid)

$59K/yr - $89K/yrIn-houseFull-timeIntern/new grad4+ years exp.
4 months ago
View all 7 jobs

Guardian Life insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
—
Headquarters
New York, New York
Employees
5001-10000
Flat last 12mo
Marketing team
279
3% of company
2 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Flat headcount last 12 months · Last funding 3+ years ago
Trend
2023-02-27 -> 2026-01-05
Headcount (12 months)
+4.6%
Last funding round
116 months ago
Negative news (120 days)
0
Risk score2/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
1.7M
Month over month-2.4%
Quarter over quarter-7.3%
Top sourceDirect (66.5%)
Traffic source mix
Direct
66.5%
Search
25.3%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
51 competitor sites
Search traffic: 210.3K organic clicks / 50.9K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+11,732
Ad budget per month
$593.8K
Average search rank
48.3
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

142K

12-mo growth

—

Monthly growth

+1.3%

Job openings

Shows open jobs, growth, and role changes.

Main result
6 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

279
3% of the company • 2 saved marketing people

Average years of experience

Shows typical years of experience across saved people.

21 years
Based on 24 people.

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 279.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.7 / 5
Work-life balance
3.7 / 5
Culture
3.6 / 5
Diversity & inclusion
3.8 / 5
Recommend to a friend
63%
Positive business outlook
69%

Funding

Shows saved funding data.

Last raise
Non Equity Assistance
10 years ago
Funding details
Amount raised
—
Last round
Non Equity Assistance
Last fundraise
10 years ago

News

Shows saved company news.

Guardian announces $1.7 billion dividend allocation
Dec 11, 2025 • Yahoo Finance
Guardian introduces two new Crediting Strategies to Guardian MarketPerform®, designed to enhance clients' financial wellness
Dec 9, 2025 • PR Newswire
Guardian and PrismHR announce first-of-its-kind API integrations for professional employer organizations to manage worksite employee benefits
Nov 5, 2025 • PR Newswire
7.2%
Paid referral
0.7%
Social
0.2%
2023-03-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Total Rewards Senior Associate