G2 | Company Profile, Culture & Jobs

G2 is the world's largest and most trusted software marketplace. More than 100 million people annually — including employees at all Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe.

Founded in 2012

Chicago, Illinois, USA

1.1K employees (139 in marketing)

www.g2.com

79% recommend to a friend

71% positive business outlook

People

Hiring activity

Open marketing jobs over time

20 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$257.6M

Last raise

$157M

Series D, 5 years ago

Funding history

Jun 2021

Series D G2 · $157M

Oct 2018

Series C G2 · $55M

May 2017

Series B G2 · $30M

Dec 2016

Venture Round G2 · $4.3M

Jul 2015

Series A G2 · $7M

Audience

Monthly website visitors

2.4M

Month over month-6.6%

Quarter over quarter+0.7%

Top sourceSearch (60.1%)

Ad budget per month$0.0

Average search rank43.7

Traffic source mix

Search

60.1%

Direct

32.4%

News

G2 Esports Reflects on Worlds 2025 Exit: Strong Scrims, Big Regrets

Oct 30, 2025 • Inven Global

Reddit Partners With G2 To Help Software Brands Reach Users

Oct 28, 2025 • Social Media Today

Sources: G2 Esports exploring creation of an academy team in the ERLs, first steps already underway

Oct 22, 2025 • Sheep Esports

Links

www.g2.com

Crunchbase

X (Twitter)

Glassdoor

G2 insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2012

Headquarters

Chicago, Illinois

Employees

501-1000

10.6% growth last 12mo

Marketing team

139

13% of company

68 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 10.6% last 12 months · More mature · Last funding 3+ years ago

Trend

2021-06-28 -> 2025-12-08

Headcount (12 months)

+10.6%

Last funding round

58 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

2.4M

Month over month-6.6%

Quarter over quarter+0.7%

Top sourceSearch (60.1%)

Traffic source mix

Search

60.1%

Direct

32.4%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

77 competitor sites

Search traffic: 528 organic clicks / 0 paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

-14

Ad budget per month

$0.0

Average search rank

43.7

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9.1 / 5

1K reviews saved

Reviews month over month

—

Reviews quarter over quarter

+42.6%

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

3 open jobs

Open jobs trend: —

Trend

Marketing team size

Shows saved marketing team size.

139

13% of the company • 68 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 139.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

4 / 5

Work-life balance

4.3 / 5

Culture

4.2 / 5

Diversity & inclusion

4.3 / 5

Recommend to a friend

79%

Positive business outlook

71%

Funding

Shows saved funding data.

Total funding

$257.6M

Last raise

Series D

5 years ago

Funding details

Amount raised

$257.6M

Last round

Series D

Last fundraise

5 years ago

News

Shows saved company news.

G2 Esports Reflects on Worlds 2025 Exit: Strong Scrims, Big Regrets

Oct 30, 2025 • Inven Global

Reddit Partners With G2 To Help Software Brands Reach Users

Oct 28, 2025 • Social Media Today

Sources: G2 Esports exploring creation of an academy team in the ERLs, first steps already underway

Oct 22, 2025 • Sheep Esports

Loading insights...

Headcount +10.6% year over year

May 2014

Series A G2 · $2.3M

Referral

6%

Social

0.9%

Paid referral

0.6%

LinkedIn followers

Follower count and growth

Total followers

123.8K

12-mo growth

+20.2%

Monthly growth

+3.1%

Salaries

Median base

$155,000

Median total

$155,000

Median experience

7 years

Submissions

7

Help build salary transparency at G2

Share your compensation anonymously to see full data.

Contribute

G2 insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2012

Headquarters

Chicago, Illinois

Employees

501-1000

10.6% growth last 12mo

Marketing team

139

13% of company

68 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 10.6% last 12 months · More mature · Last funding 3+ years ago

Trend

2021-06-28 -> 2025-12-08

Headcount (12 months)

+10.6%

Last funding round

58 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

2.4M

Month over month-6.6%

Quarter over quarter+0.7%

Top sourceSearch (60.1%)

Traffic source mix

Search

60.1%

Direct

32.4%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

77 competitor sites

Search traffic: 528 organic clicks / 0 paid clicks

Organic competitors

0

Paid competitors

5

Keyword change

-14

Ad budget per month

$0.0

Average search rank

43.7

Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result

9.1 / 5

1K reviews saved

Reviews month over month

—

Reviews quarter over quarter

+42.6%

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

3 open jobs

Open jobs trend: —

Trend

Marketing team size

Shows saved marketing team size.

139

13% of the company • 68 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 139.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

4 / 5

Work-life balance

4.3 / 5

Culture

4.2 / 5

Diversity & inclusion

4.3 / 5

Recommend to a friend

79%

Positive business outlook

71%

Funding

Shows saved funding data.

Total funding

$257.6M

Last raise

Series D

5 years ago

Funding details

Amount raised

$257.6M

Last round

Series D

Last fundraise

5 years ago

News

Shows saved company news.

G2 Esports Reflects on Worlds 2025 Exit: Strong Scrims, Big Regrets

Oct 30, 2025 • Inven Global

Reddit Partners With G2 To Help Software Brands Reach Users

Oct 28, 2025 • Social Media Today

Sources: G2 Esports exploring creation of an academy team in the ERLs, first steps already underway

Oct 22, 2025 • Sheep Esports

6%

Social

0.9%

Paid referral

0.6%

Total followers

123.8K

12-mo growth

+20.2%

Monthly growth

+3.1%

2023-07-01 -> 2026-03-01

Open jobs growth

—

Biggest role change

—

Latest open role

Summer Intern - Product Experience Design

G2

Principal Product Manager - UGC

Senior Product Marketing Manager, AI Solutions

Senior Product Marketing Manager, AI Solutions

Senior Marketing Operations Specialist

Marketing Operations Manager

Senior Lifecycle Marketing Manager

Open positions20 open marketing positions

Principal Product Manager - UGC

Senior Product Marketing Manager, AI Solutions

Senior Product Marketing Manager, AI Solutions

Senior Marketing Operations Specialist

Marketing Operations Manager

Senior Lifecycle Marketing Manager

Company overview

People

Founders and leadership

Marketing leadership

Hiring contacts

Hiring activity

Headcount trend

Funding

Audience

News

Links

Company stability and risk

Website traffic

Competitors and search

G2 quick view

LinkedIn followers

Job openings

Marketing team size

First hire or larger team

Glassdoor ratings

Funding

News

Salaries

Company stability and risk

Website traffic

Competitors and search

G2 quick view

LinkedIn followers

Job openings

Marketing team size

First hire or larger team

Glassdoor ratings

Funding

News