Company overview

G2 is the world's largest and most trusted software marketplace. More than 100 million people annually — including employees at all Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe.
Founded in 2012
Chicago, Illinois, USA
1.1K employees (139 in marketing)
79% recommend to a friend
71% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

14 open now

Headcount trend

Company growth over the last 12 months

Headcount +10.6% year over year

Funding

Total funding

$257.6M

Last raise

$157M

Series D, 5 years ago

Funding history

Jun 2021

Series D G2 · $157M

Oct 2018

Series C G2 · $55M

May 2017

Series B G2 · $30M

Dec 2016

Venture Round G2 · $4.3M

Jul 2015

Series A G2 · $7M

May 2014

Series A G2 · $2.3M

Audience

Monthly website visitors
2.4M
Month over month-6.6%
Quarter over quarter+0.7%
Top sourceSearch (60.1%)
Ad budget per month$0.0
Average search rank43.7
Traffic source mix
Search
60.1%
Direct
32.4%
Referral
6%
Social
0.9%
Paid referral
0.6%

LinkedIn followers

Follower count and growth

Total followers

123.8K

12-mo growth

+20.2%

Monthly growth

+3.1%

News

Links