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Marketing jobs

8 marketing jobs

4 weeks ago

All marketing roles in the US

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All marketing roles in the US

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8 jobs

Senior Product Marketing Manager, AI Solutions

USA (Remote)

$165K/yr - $180K/yrIn-houseFull-timeSenior level7+ years exp.

4 weeks ago

Senior Product Marketing Manager, AI Solutions

USA (Remote)

$165K/yr - $180K/yrIn-houseFull-timeSenior level7+ years exp.

4 weeks ago

Marketing Operations Manager

USA (Remote)

$135K/yr - $165K/yrIn-houseFull-timeMid level5+ years exp.

5 weeks ago

Senior Marketing Operations Specialist

USA (Remote)

$100K/yr - $140K/yrIn-houseFull-timeSenior level3+ years exp.

5 weeks ago

Senior Lifecycle Marketing Manager

USA (Remote)

$140K/yr - $170K/yrIn-houseFull-timeSenior level7+ years exp.

7 weeks ago

Lead Brand Copywriter

USA (Remote)

$100K/yr - $130K/yrIn-houseFull-timeSenior level8+ years exp.

2 months ago

Senior Director, Product Marketing

USA (Remote)

$250K/yr - $300K/yrIn-houseFull-timeSenior level10+ years exp.

2 months ago

Director, Buyer Growth Partnerships & Referral

USA (Remote)

$243K/yr - $300K/yrIn-houseFull-timeDirector/executive8+ years exp.

4 months ago

Senior Product Marketing Manager, AI Solutions

USA (Remote)

$165K/yr – $180K/yrSenior Level7+ years expFull time

Posted 4 weeks ago

Job Summary

Own the go-to-market strategy and growth execution for G2 AI Solutions, from market definition and messaging to early revenue generation, while coordinating cross-functional PMM, Sales, and Product to validate buyers and drive adoption.

Own buyer segmentation and differentiated messaging for AI products.
Drive early revenue, pipeline, and pilot-based learning through cross-functional partnerships.
Lead PMM, Sales, and Product collaboration to seed adoption and streamline transitions from AI to broader platforms.

Job Description

Responsibilities

In This Role, You Will:
GTM Vision & Market Definition (25%)
Define who each AI product is for and why, and build positioning and messaging that’s differentiated and defensible — testing assumptions fast through lightweight experiments, customer conversations, and early pilots.
Own GTM strategy for G2 AI Solutions end-to-end — from G2.ai (Blueprints, Agent Evals, and what’s next) through their migration into G2.com — with a buyer-first lens; seller-facing use cases are secondary and in service of seeding buyer adoption.
Own the plan for how each product’s audience, messaging, and channel strategy evolves as it migrates from G2.ai into G2.com — including products like Agent Evals that are launching directly into G2.com.
Growth Execution & Zero-to-Revenue (20%)
Personally own and run the growth tactics that take AI Solutions products from early access to revenue-generating — campaigns, community seeding, lifecycle nurture, and early pipeline generation — not just briefing others on what to build.
Own pipeline and revenue visibility for the AI Solutions portfolio in its early stages, and run lightweight acquisition and activation experiments (organic, community-led, referral) to find what moves users from aware to paying.
Partner with Sales and RevOps to define what “revenue-ready” looks like for an early-stage AI product, and drive the handoff from PMM-led growth to a scaled GTM motion.
Early User Research & Market Validation (15%)

Requirements

7+ years of product marketing, growth marketing, or GTM strategy experience in B2B SaaS, including at least one experience getting a product off the ground with little to no playbook.
Proven ability to take a product from zero to revenue — hands-on experience running growth or demand campaigns, building pipeline, and driving early revenue, not just strategy and orchestration.
Experience in an early-stage or new-product environment (startup, internal venture, or skunkworks team) where you had to define the market as much as the message.
Comfortable with data and experimentation: you understand testing frameworks, know how to build and validate a hypothesis, and use data to build a compelling story.
A natural relationship builder who gets things done through people — across Marketing, Sales, Product, and Leadership. History of relationships strong enough that people at past companies would say you made their work better.
Clear, confident communicator — you write sharp positioning, give a crisp verbal brief, and make meetings productive.
Comfortable in ambiguity — you don’t need a fully-formed brief to get started, you help create it.
Deep familiarity with or genuine curiosity about AI and how it’s reshaping software buying behavior.
Experience with PLG or self-serve motions where understanding the buyer deeply was essential to acquisition.
Comfortable owning a broad, evolving portfolio (multiple AI products at different maturity stages) rather than a single, narrowly-defined product.

Benefits

We’ve built a company-wide framework to provide employees clarity on how compensation and success is measured at each level. This career framework supports our employees' professional growth and guides them to their PEAK.
We also support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO.

G2

4.0 Glassdoor

G2 is the world's largest and most trusted software marketplace. More than 100 million people annually — including employees at all Fortune 500 companies — use G2 to make smarter software decisions based on authentic peer reviews. Thousands of software and services companies of all sizes partner with G2 to build their reputation and grow their business — including Salesforce, HubSpot, Zoom, and Adobe.

Founded in 2012

Chicago, Illinois, USA

1.1K employees (139 in marketing)

www.g2.com

79% recommend to a friend

81% CEO approval

Salaries

Posted range

$165K/yr – $180K/yr

Taken straight from the job posting.

See all G2 salaries

Marketing Team

Marketing Team Size

108 (10% of company)

Median Career Experience

12 years

Median Tenure

2.7 years

Marketing Roles Posted (Last 30 Days)

People

Founders / CEO

Michael Anderer

Founder and CEO

At the company for 33 years 9 months

Tim Handorf

Co-Founder - Head of G2 Labs

At the company for 14 years 4 months

HR / Recruitment

Dave Faulk

Senior Director, People Analytics and Systems & Talent Acquisition (PASTA!)

At the company for 7 years 11 months

Colin Madigan

Manager, Talent Acquisition

At the company for 7 years 6 months

Marketing Leadership

Alexandra London

Chief Marketing Officer

At the company for 9 months

Angthony Tung

Vice President, Marketing Technology and Operations

At the company for 8 months

Elizabeth Dailing

Vice President of Product Marketing

At the company for 1 year 10 months

Palmer Houchins

Vice President, Marketing

At the company for 5 years 3 months

Funding

Total Funding

$257.6M

Last Raise

$157M

Series D, 5 years ago

Funding History

Jun 2021
Series D • $157M
Oct 2018
Series C • $55M
May 2017
Series B • $30M

Traffic Signals

Monthly Visitors

2.4M

Traffic Source Mix

60.1%

Direct

32.4%

Referral

Social

0.9%

Paid

0.6%

Headcount Trend

Current headcount: ~1.1K

Recent News

G2 Esports Reflects on Worlds 2025 Exit: Strong Scrims, Big Regrets

Oct 30, 2025 • Inven Global

Reddit Partners With G2 To Help Software Brands Reach Users

Oct 28, 2025 • Social Media Today

Sources: G2 Esports exploring creation of an academy team in the ERLs, first steps already underway

Oct 22, 2025 • Sheep Esports

Links

www.g2.com

X (Twitter)

Crunchbase

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Responsibilities

In This Role, You Will:
GTM Vision & Market Definition (25%)
Define who each AI product is for and why, and build positioning and messaging that’s differentiated and defensible — testing assumptions fast through lightweight experiments, customer conversations, and early pilots.
Own GTM strategy for G2 AI Solutions end-to-end — from G2.ai (Blueprints, Agent Evals, and what’s next) through their migration into G2.com — with a buyer-first lens; seller-facing use cases are secondary and in service of seeding buyer adoption.
Own the plan for how each product’s audience, messaging, and channel strategy evolves as it migrates from G2.ai into G2.com — including products like Agent Evals that are launching directly into G2.com.
Growth Execution & Zero-to-Revenue (20%)
Personally own and run the growth tactics that take AI Solutions products from early access to revenue-generating — campaigns, community seeding, lifecycle nurture, and early pipeline generation — not just briefing others on what to build.
Own pipeline and revenue visibility for the AI Solutions portfolio in its early stages, and run lightweight acquisition and activation experiments (organic, community-led, referral) to find what moves users from aware to paying.
Partner with Sales and RevOps to define what “revenue-ready” looks like for an early-stage AI product, and drive the handoff from PMM-led growth to a scaled GTM motion.
Early User Research & Market Validation (15%)

Requirements

7+ years of product marketing, growth marketing, or GTM strategy experience in B2B SaaS, including at least one experience getting a product off the ground with little to no playbook.
Proven ability to take a product from zero to revenue — hands-on experience running growth or demand campaigns, building pipeline, and driving early revenue, not just strategy and orchestration.
Experience in an early-stage or new-product environment (startup, internal venture, or skunkworks team) where you had to define the market as much as the message.
Comfortable with data and experimentation: you understand testing frameworks, know how to build and validate a hypothesis, and use data to build a compelling story.
A natural relationship builder who gets things done through people — across Marketing, Sales, Product, and Leadership. History of relationships strong enough that people at past companies would say you made their work better.
Clear, confident communicator — you write sharp positioning, give a crisp verbal brief, and make meetings productive.
Comfortable in ambiguity — you don’t need a fully-formed brief to get started, you help create it.
Deep familiarity with or genuine curiosity about AI and how it’s reshaping software buying behavior.
Experience with PLG or self-serve motions where understanding the buyer deeply was essential to acquisition.
Comfortable owning a broad, evolving portfolio (multiple AI products at different maturity stages) rather than a single, narrowly-defined product.

Benefits

We’ve built a company-wide framework to provide employees clarity on how compensation and success is measured at each level. This career framework supports our employees' professional growth and guides them to their PEAK.
We also support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO.