Color logo

Color

Brand · Hospitals and Health Care

Company overview

Color has reinvented the approach to cancer and created a single partner for accessible care across the entire cancer journey.By focusing on three main levers–access, speed, and direct clinical care–Color’s oncologist-led clinical team identifies and manages high-risk members, detects cancer earlier across your population through at-home, NCCN guidelines–based screening, improves experience, outcomes, and costs for those in active treatment, and supports survivors in staying healthy and preventing recurrence. Color's focus on access drives 20% enrollment in year one and increases screening adherence by 77%. Color’s clinical team reduces barriers to care, cutting time to diagnosis and treatment by 55% and closing 75% of clinical care gaps. Together, these improvements lead to a healthier population and deliver 2.8:1 ROI in year one.
Founded in 2014
Burlingame, California, USA
632 employees (98 in marketing)

Salaries

Typical salary range

$40 – $50

HOUR

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People

Hiring activity

Open marketing jobs over time

4 open now

Headcount trend

Company growth over the last 12 months

Headcount +9.5% year over year

Funding

Total funding

$482M

Last raise

$100M

Series E, 4 years ago

Funding history

Nov 2021

Series E Color · $100M

Jan 2021

Series D Color · $167M

Jan 2020

Series D Color · $75M

Aug 2017

Series C Color · $80M

Sep 2016

Series B Color · $45M

Apr 2015

Series A Color · $15M

Audience

Monthly website visitors
100.6K
Month over month-4.5%
Quarter over quarter-17.2%
Top sourceDirect (56.8%)
Ad budget per month$2.9K
Average search rank58.2
Traffic source mix
Direct
56.8%
Search
28.4%
Referral
11.2%
Social
2.3%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

46.2K

12-mo growth

+16%

Monthly growth

+2.6%

News

Links