Churchill Downs Incorporated | Company Profile, Culture & Jobs

Company overview

Churchill Downs Incorporated (“CDI”) has been creating extraordinary entertainment experiences for nearly 150 years, beginning with the company’s most iconic and enduring asset, the Kentucky Derby. Headquartered in Louisville, Kentucky, CDI has expanded through the development of live and historical racing entertainment venues, the growth of the TwinSpires horse racing online wagering business and the operation and development of regional casino gaming properties.To learn more about CDI and its family of properties, visit: https://www.churchilldownsincorporated.com/

Louisville, Kentucky, USA

3.9K employees (344 in marketing)

www.churchilldownsincorporated.com

61% recommend to a friend

51% positive business outlook

People

Marketing leadership

Colin Spewak

Vice President of Marketing for Gaming Operations

At the company for 5 years 2 months

Robert Sweeting

Vice President of Marketing TwinSpires

At the company for 5 years 5 months

Krista Brummette

Director of Marketing - Corporate Gaming

At the company for 2 years 6 months

Brian Shannon

Director, Database & Campaign Marketing

At the company for 4 years

Hiring activity

Open marketing jobs over time

8 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$600M

Last raise

$600M

Post IPO Debt, 3 years ago

Funding history

Apr 2023

Post IPO Debt Churchill Downs · $600M

Audience

Monthly website visitors

17.2K

Month over month-8.6%

Quarter over quarter+13.9%

Top sourceDirect (43%)

Ad budget per month$0.0

Average search rank42

Traffic source mix

Direct

43%

Search

38.2%

News

Churchill Downs Incorporated Opens The Rose Gaming Resort in Northern Virginia

Nov 7, 2024 • GlobeNewswire News Room

IGT and Churchill Downs Incorporated Pioneer Historical Horse Racing ("HHR") in Malta with National Lottery plc

Jul 3, 2024 • PR Newswire

Churchill Downs Incorporated Names Sam Ullrich Vice President of Investor Relations

May 29, 2024 • Globe Newswire

Links

www.churchilldownsincorporated.com

Crunchbase

X (Twitter)

Glassdoor

Churchill Downs Incorporated insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

—

Headquarters

Louisville, Kentucky

Employees

5001-10000

5.5% growth last 12mo

Marketing team

344

9% of company

20 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 5.5% last 12 months

Trend

2021-06-28 -> 2025-11-24

Headcount (12 months)

+5.5%

Last funding round

32 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

17.2K

Month over month-8.6%

Quarter over quarter+13.9%

Top sourceDirect (43%)

Traffic source mix

Direct

43%

Search

38.2%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

3 competitor sites

Search traffic: 6.6K organic clicks / 0 paid clicks

Organic competitors

0

Paid competitors

0

Keyword change

-197

Ad budget per month

$0.0

Average search rank

42

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

0 reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

1 open jobs

Open jobs trend: -0.8%

Trend

2024-02-01 -> 2025-12-01

Open jobs growth

-0.8%

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium

Marketing is represented at senior leadership level. Typical leader time at company: 3.1 years.

Founder or CEO

Saved founder and CEO profiles.

Bill Mudd

President & COO

Marketing team size

Shows saved marketing team size.

344

9% of the company • 20 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Katherine Armstrong

Chief Human Resources Officer, Senior Vice President of Human Resources

Christopher Proaño

Director of Talent Acquisition

Jeanne Mulhall, SPHR

Sr. Director of Human Resources - Gaming Ops

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 344.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

3.5 / 5

Work-life balance

3.4 / 5

Culture

3.1 / 5

Diversity & inclusion

3.4 / 5

Recommend to a friend

61%

Positive business outlook

51%

Funding

Shows saved funding data.

Total funding

$600M

Last raise

Post IPO Debt

3 years ago

Funding details

Amount raised

$600M

Last round

Post IPO Debt

Last fundraise

3 years ago

News

Shows saved company news.

Churchill Downs Incorporated Opens The Rose Gaming Resort in Northern Virginia

Nov 7, 2024 • GlobeNewswire News Room

IGT and Churchill Downs Incorporated Pioneer Historical Horse Racing ("HHR") in Malta with National Lottery plc

Jul 3, 2024 • PR Newswire

Churchill Downs Incorporated Names Sam Ullrich Vice President of Investor Relations

May 29, 2024 • Globe Newswire

Marketing leadership

Shows saved marketing leaders.

Andrew Adams, DCS

Director of Cloud and Digital Platform Security

Nazrana Dixon

Director of Marketing, Brisnet.com

Cindy Cook

Director, Brand Development & Marketing

Loading insights...

Headcount +5.5% year over year

Referral

9.3%

Social

8.2%

Paid referral

1.3%

LinkedIn followers

Follower count and growth

Total followers

27K

12-mo growth

+14.4%

Monthly growth

+0.8%

Salaries

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Contribute

Open positions8 open marketing positions

Marketing Coordinator

Churchill Downs Incorporated

New York, USA (On-site)

$28/hr - $31/hrIn-houseFull-timeEntry level

6 days ago

Marketing Coordinator-NonEx

Churchill Downs Incorporated

New York, USA (On-site)

$28/hr - $31/hrIn-houseFull-timeEntry level

7 days ago

Marketing Coordinator

Churchill Downs Incorporated

Louisville, KY (On-site)

In-houseFull-time

4 months ago

Digital Content Strategy Manager

Churchill Downs Incorporated

Lyndon, KY (On-site)

In-houseFull-timeMid level2+ years exp.

5 months ago

Social Media Community Manager

Churchill Downs Incorporated

Lyndon, KY (On-site)

In-houseFull-time

5 months ago

Advertising and Promotions Coordinator

Churchill Downs Incorporated

Terre Haute, IN (On-site)

In-houseFull-time

5 months ago

View all 8 jobs

Churchill Downs Incorporated insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

—

Headquarters

Louisville, Kentucky

Employees

5001-10000

5.5% growth last 12mo

Marketing team

344

9% of company

20 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 5.5% last 12 months

Trend

2021-06-28 -> 2025-11-24

Headcount (12 months)

+5.5%

Last funding round

32 months ago

Negative news (120 days)

0

Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

17.2K

Month over month-8.6%

Quarter over quarter+13.9%

Top sourceDirect (43%)

Traffic source mix

Direct

43%

Search

38.2%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

3 competitor sites

Search traffic: 6.6K organic clicks / 0 paid clicks

Organic competitors

0

Paid competitors

0

Keyword change

-197

Ad budget per month

$0.0

Average search rank

42

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

0 reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result

1 open jobs

Open jobs trend: -0.8%

Trend

2024-02-01 -> 2025-12-01

Open jobs growth

-0.8%

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium

Marketing is represented at senior leadership level. Typical leader time at company: 3.1 years.

Founder or CEO

Saved founder and CEO profiles.

Bill Mudd

President & COO

Marketing team size

Shows saved marketing team size.

344

9% of the company • 20 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Katherine Armstrong

Chief Human Resources Officer, Senior Vice President of Human Resources

Christopher Proaño

Director of Talent Acquisition

Jeanne Mulhall, SPHR

Sr. Director of Human Resources - Gaming Ops

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 344.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

3.5 / 5

Work-life balance

3.4 / 5

Culture

3.1 / 5

Diversity & inclusion

3.4 / 5

Recommend to a friend

61%

Positive business outlook

51%

Funding

Shows saved funding data.

Total funding

$600M

Last raise

Post IPO Debt

3 years ago

Funding details

Amount raised

$600M

Last round

Post IPO Debt

Last fundraise

3 years ago

News

Shows saved company news.

Churchill Downs Incorporated Opens The Rose Gaming Resort in Northern Virginia

Nov 7, 2024 • GlobeNewswire News Room

IGT and Churchill Downs Incorporated Pioneer Historical Horse Racing ("HHR") in Malta with National Lottery plc

Jul 3, 2024 • PR Newswire

Churchill Downs Incorporated Names Sam Ullrich Vice President of Investor Relations

May 29, 2024 • Globe Newswire

Marketing leadership

Shows saved marketing leaders.

Andrew Adams, DCS

Director of Cloud and Digital Platform Security

Nazrana Dixon

Director of Marketing, Brisnet.com

Cindy Cook

Director, Brand Development & Marketing

9.3%

Social

8.2%

Paid referral

1.3%

Total followers

27K

12-mo growth

+14.4%

Monthly growth

+0.8%

Biggest role change

sales: -0.5%

Latest open role

Marketing Analyst

Jill Byrne

Director of On Air Racing Communications

Krista Brummette

Director of Marketing - Corporate Gaming

Katie Marcoux

Sr. Director of Marketing