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Caribou Financial, Inc. logo

Caribou Financial, Inc.

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Country
🇺🇸US🇬🇧UK

Team and salary summaries are not available for this company yet.

Company overview

At Caribou, we believe that taking control of your car payment should be a simple, transparent process.Too many people are driving around with a bad deal on their auto loan. What’s more, many people don’t realize it, or don’t know what to do about it. Through our partnerships with local and community lenders, we connect customers with competitive rates and lower monthly payments.NMLS #1746612, #2681596NMLS Consumer Access: https://www.nmlsconsumeraccess.org/EntityDetails.aspx/COMPANY/1746612?slug=newsroom
Founded in 2016
Denver, Colorado, USA
277 employees (5 in marketing)
www.caribou.com

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +25.4% year over year

Funding

Total funding

$189.1M

Last raise

$50M

Series B, 5 years ago

Funding history

May 2021

Series B Caribou · $50M

Jan 2021

Series A Caribou · $10M

Feb 2020

Series A Caribou · $9.4M

Mar 2019

Seed Round Caribou · $4.7M

Audience

Monthly website visitors
144.7K
Month over month+30.3%
Quarter over quarter-7.3%
Top sourceDirect (50%)
Ad budget per month$217.7K
Average search rank47.6
Traffic source mix
Direct
50%
Search
29.8%
Referral
17.5%
Social
1.4%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

9.7K

12-mo growth

—

Monthly growth

+4.5%

News

Kikoff and Caribou Partner to Expand Credit and Auto Refinancing Opportunities for Consumers
Oct 10, 2025 • Business Wire
Caribou Launches Comprehensive Auto Refinance Trends Report Hub With Monthly Data Updates
Sep 17, 2025 • Yahoo Finance
The Government May Not Like EVs, But Lenders Do: New Caribou Data Reveals Electric Vehicle Owners Save the Most by Refinancing Auto Loans--With A Unique Chance to Stack OBBBA and EV Savings Before Tax Credits End
Aug 5, 2025 • PR Newswire

Links

www.caribou.comLinkedInCrunchbaseX (Twitter)

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Open positions1 open marketing positions

Caribou Financial, Inc. logo

Senior Product Marketing Manager - Lifecycle & Customer Communications

Caribou Financial, Inc.

Denver, CO (Remote)

$135K/yr - $166K/yrIn-houseFull-timeSenior level5+ years exp.
3 hrs ago

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Caribou Financial, Inc. insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2016
Headquarters
Denver, Colorado
Employees
201-500
25.4% growth last 12mo
Marketing team
5
2% of company
14 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Series C–like · Growing 25.4% last 12 months · More mature · Last funding 3+ years ago
Trend
2023-02-27 -> 2026-02-09
Headcount (12 months)
+25.4%
Last funding round
58 months ago
Negative news (120 days)
0
Risk score1/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
144.7K
Month over month+30.3%
Quarter over quarter-7.3%
Top sourceDirect (50%)
Traffic source mix
Direct
50%
Search
29.8%
Referral
17.5%
Social
1.4%
Paid referral
1.2%

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 8.4K organic clicks / 50.7K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+112
Ad budget per month
$217.7K
Average search rank
47.6
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

9.7K

12-mo growth

—

Monthly growth

+4.5%

Marketing team size

Shows saved marketing team size.

5
2% of the company • 14 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 5.

Funding

Shows saved funding data.

Total funding
$189.1M
Last raise
Series B
5 years ago
Funding details
Amount raised
$189.1M
Last round
Series B
Last fundraise
5 years ago

News

Shows saved company news.

Kikoff and Caribou Partner to Expand Credit and Auto Refinancing Opportunities for Consumers
Oct 10, 2025 • Business Wire
Caribou Launches Comprehensive Auto Refinance Trends Report Hub With Monthly Data Updates
Sep 17, 2025 • Yahoo Finance
The Government May Not Like EVs, But Lenders Do: New Caribou Data Reveals Electric Vehicle Owners Save the Most by Refinancing Auto Loans--With A Unique Chance to Stack OBBBA and EV Savings Before Tax Credits End
Aug 5, 2025 • PR Newswire