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BNY

Brand

  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

We help make money work for the world — managing it, moving it and keeping it safe. As a leading global financial services company at the center of the world’s financial system, we touch nearly 20% of the world’s investable assets. Today we help over 90% of Fortune 100 companies and nearly all the top 100 banks globally access the money they need. For more than 240 years we have partnered alongside our clients to create solutions that benefit businesses, communities and people everywhere.Follow BNY on Instagram & X: @BNYglobal
New York, New York, USA
54K employees (917 in marketing)
www.bny.com

Salaries

Typical salary range

$122,000 – $180,000

/ yr

Median base

$119,000

Median total

$119,000

Median experience

7 years

Submissions

23

Pay by role

Marketing Operations

4 submissions

Product Marketing

4 submissions

See what every role pays at BNY

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People

Founders

Julie Gerdeman
Julie Gerdeman
Managing Director, Global Head of Data & Analytics – CEO of Eagle Investment Systems BNY
LinkedIn
Martin Whitehead
Managing Director, Global Head of Human Resources
LinkedIn
Joseph Martinez
Joseph Martinez
Managing Director / Chief Procurement Officer
LinkedIn

Marketing leadership

Maria D'Errico
Maria D'Errico
Director, Global Head of Brand Experience and Marketing Services
LinkedIn
Lee Sullenger (opinions are my own)
Lee Sullenger (opinions are my own)
Director, Financial Crimes Compliance (Digital Assets)
LinkedIn

Hiring contacts

Martin Whitehead
Managing Director, Global Head of Human Resources
LinkedIn
Kelly Leyden-Carolan
Kelly Leyden-Carolan
Global Head, People Experience and Change
LinkedIn

Hiring activity

Open marketing jobs over time

18 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$2.4B

Last raise

Post IPO Equity, 9 months ago

Audience

Monthly website visitors
423.8K
Month over month+20.2%
Quarter over quarter+63.6%
Top sourceSearch (50.1%)
Ad budget per month$109.7
Average search rank58
Traffic source mix
Search
50.1%
Direct
41.5%

News

EMEA Morning Briefing: Markets Digest Central Bank-Filled Week
Mar 20, 2025 • Morningstar, Inc.
BNY Announces Redemption of Floating Rate Callable Senior Bank Notes Due 2026
Mar 5, 2025 • PR Newswire
BNY Mellon Municipal Bond Infrastructure Fund, Inc. (NYSE: DMB) Announces Distribution
Mar 4, 2025 • Business Wire

Links

www.bny.comLinkedInCrunchbaseX (Twitter)

Loading insights...

Johanna Anchundia Bazos
Johanna Anchundia Bazos
Head of Executive Recruitment - Corporate Functions and Operations
LinkedIn
Headcount +6.5% year over year
Referral
6.5%
Social
1.2%
Paid referral
0.6%

LinkedIn followers

Follower count and growth

Total followers

897K

12-mo growth

+21.6%

Monthly growth

+1.4%

Help build salary transparency at BNY

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Contribute

Open positions18 open marketing positions

2027 BNY Analyst Program - Client Coverage - (Pittsburgh, PA)

BNY

Pittsburgh, PA

In-houseFull-time
1 day ago

Communications & Change Management Specialist (contract)

BNY

New York City, NY (Remote)

$96/hr - $108/hrIn-houseContract
6 weeks ago

Vice President, Market Intelligence / Research / Strategy

BNY

New York City, NY

$83K/yr - $134K/yrIn-houseFull-time
3 months ago

Vice President, Client Success (Communications)

BNY

Lake Mary, FL (On-site)

In-houseFull-time
3 months ago

Vice President, Client Success

BNY

Lake Mary, FL

In-houseFull-time
3 months ago

Senior Vice President, Markets Content

BNY

New York, USA (On-site)

In-houseFull-time
4 months ago
View all 18 jobs

BNY insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
—
Headquarters
New York, New York
Employees
10001+
6.5% growth last 12mo
Marketing team
917
2% of company
1 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 6.5% last 12 months · Recently funded
Trend
2022-12-26 -> 2025-12-01
Headcount (12 months)
+6.5%
Last funding round
9 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
423.8K
Month over month+20.2%
Quarter over quarter+63.6%
Top sourceSearch (50.1%)
Traffic source mix
Search
50.1%
Direct
41.5%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 79.3K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
-186
Ad budget per month
$109.7
Average search rank
58

G2 quick view

Shows G2 rating and review trend.

Main result
9 / 5
1 reviews saved
Reviews month over month
—
Reviews quarter over quarter
0%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

897K

12-mo growth

+21.6%

Monthly growth

+1.4%

Job openings

Shows open jobs, growth, and role changes.

Main result
189 open jobs
Open jobs trend: -0.7%
Trend

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium
Marketing is represented at senior leadership level. Typical leader time at company: 2.9 years.

Founder or CEO

Saved founder and CEO profiles.

Julie Gerdeman
Julie Gerdeman
Managing Director, Global Head of Data & Analytics – CEO of Eagle Investment Systems BNY
Martin Whitehead
Managing Director, Global Head of Human Resources
Joseph Martinez
Joseph Martinez
Managing Director / Chief Procurement Officer

Marketing team size

Shows saved marketing team size.

917
2% of the company • 1 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Martin Whitehead
Managing Director, Global Head of Human Resources
Kelly Leyden-Carolan
Kelly Leyden-Carolan
Global Head, People Experience and Change
Johanna Anchundia Bazos
Johanna Anchundia Bazos
Head of Executive Recruitment - Corporate Functions and Operations

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 917.

Funding

Shows saved funding data.

Total funding
$2.4B
Last raise
Post IPO Equity
9 months ago
Funding details
Amount raised
$2.4B
Last round
Post IPO Equity
Last fundraise
9 months ago

News

Shows saved company news.

EMEA Morning Briefing: Markets Digest Central Bank-Filled Week
Mar 20, 2025 • Morningstar, Inc.
BNY Announces Redemption of Floating Rate Callable Senior Bank Notes Due 2026
Mar 5, 2025 • PR Newswire
BNY Mellon Municipal Bond Infrastructure Fund, Inc. (NYSE: DMB) Announces Distribution
Mar 4, 2025 • Business Wire

Marketing leadership

Shows saved marketing leaders.

Maria D'Errico
Maria D'Errico
Director, Global Head of Brand Experience and Marketing Services
Lee Sullenger (opinions are my own)
Lee Sullenger (opinions are my own)
Director, Financial Crimes Compliance (Digital Assets)
6.5%
Social
1.2%
Paid referral
0.6%
2023-03-01 -> 2025-12-01
Open jobs growth
-0.7%
Biggest role change
engineering: -1%
Latest open role
Web Content Specialist (contract)