Company overview

At Backroads we’re passionate about connecting our guests with so many of the most beautiful places in the world. We use our four plus decades of expertise to create exceptional biking, hiking and multi-adventure trips in over 50 countries for people wanting a deeper and richer travel experience. We travel on land as well as by small luxury ships on active river and ocean cruises. Our trips are for all ages – including dedicated itineraries just for families. We are known for our unwavering attention to quality. We have a dynamic work environment and a strong company culture. Give us a call or visit our website for more information on the world of Backroads! 800-462-2848
Founded in 1979
Berkeley, California, USA
1.1K employees (51 in marketing)
81% recommend to a friend
77% positive business outlook

Salaries

Typical salary range

$23 – $29

HOUR

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People

Hiring activity

Open marketing jobs over time

7 open now

Headcount trend

Company growth over the last 12 months

Headcount +5% year over year

Audience

Monthly website visitors
370.3K
Month over month-13%
Quarter over quarter-17%
Top sourceSearch (48.6%)
Ad budget per month$74.4K
Average search rank51.3
Traffic source mix
Search
48.6%
Direct
42.8%
Referral
6.2%
Social
1.3%
Paid referral
1%

LinkedIn followers

Follower count and growth

Total followers

31.7K

12-mo growth

+16.7%

Monthly growth

+1.7%

News

Links