Strategic Communications Lead, EMEA

Responsibilities

• External Communications Strategy
• Understanding business issues, objectives, and priorities and align communications activities to the needs of targeted audiences, delivering the right message to the right audience at the right time.
• Lead planning for PR and thought leadership activities that support FM’s reputation, business growth and marketing objectives in EMEA.
• Effectively balance timely delivery of materials for individual PR activities, programs and campaigns, providing agile support for unexpected priorities, and maximizing resources across the year.
• Media Relations
• Providing oversight and guidance for EMEA-based PR agencies, media opportunities, and external communications activities to protect and enhance FM’s reputation.
• Develop and execute proactive media relations programs that elevate FM's visibility and reinforce the company's authority in the industry.
• Build relationships with key media contacts, Tier 1 journalists, and identify opportunities for interviews, commentary, feature stories, and other earned media placements.
• Thought Leadership and Executive Visibility
• Work with FM’s executives and subject matter experts on media interviews, written content, and other thought leadership storytelling.

Requirements

• A degree in Communications, Journalism, Marketing, or a related field.
• Proven relevant public relations and marketing experience (min 9 years) within a corporate or agency environment with demonstrable experience in PR planning, implementation, and evaluation.
• Experience translating technical and industry-specific topics for Tier 1 media audiences.
• Proven track record building relationships among Tier 1 journalists.
• Experience collaborating with a global, distributed team required.
• Fluent in modern communication and storytelling channels, i.e., social media, digital media.
• B2B insurance sector or financial services experience desirable.
• Thorough knowledge of the complete suite of Microsoft products and the ability to quickly learn new technologies.
• Strong command of common AI workplace tools such as Microsoft 365 Copilot, Claude, ChatGPT, etc.

Benefits

• Final Salary Pension Scheme
• Private medical insurance contribution
• Incentive Plan
• Fitness Reimbursement Plan
• 2 Global Well-being days per annum
• Annual Volunteer Day
• Emotional well-being and mental health assistance programme