Responsibilities

• The Senior Advancement Communications Manager will play a leading role in delivering communications that strengthen alumni engagement, support philanthropic giving and enhance the reputation of the University among its alumni, supporters and wider community.
• This vital new role will oversee the day-to-day delivery of our mass philanthropy and alumni communications programme.
• It will ensure that we are constantly reviewing our content and annual campaigns to improve understanding, drive engagement and respond to the changing communications landscape.
• The postholder will work closely with colleagues across the department, including Advancement Writing, Legacy Giving, Mid-Level Giving, Philanthropy and Alumni Relations colleagues to build a comprehensive understanding of King's fundraising priorities, academic strengths and strategic engagement ambitions.
• They will use this insight to help their team to create and deliver compelling, audience-focused content that supports alumni engagement and advances the University's philanthropic goals.
• The role combines strategic planning with hands-on delivery, providing leadership, project management and line management support while ensuring that communications activity is audience-focused, evidence-led and contributes to engagement and fundraising objectives.

Requirements

• Experience of managing integrated communications across multiple external channels, including email, digital, social media and print within a complex organisation.
• Excellent editorial judgement and experience of supporting philanthropic fundraising campaigns and impact storytelling.
• Experience of line management, coaching or developing colleagues.
• Strong planning, organisational and project management skills, with the ability to manage competing priorities and deadlines.
• Ability to think strategically while maintaining attention to detail and delivering high-quality outputs.
• Expert knowledge of external digital communications, audience engagement and channel optimisation, with the ability to apply insight to improve organisational performance.
• Proven ability to lead high level projects and initiative independently based on aims and outcomes.
• Ability and commitment to working in a truly collaborative and respectful way with colleagues, taking accountability for actions and supporting P&A's ambitions as a whole Directorate.