Social Media Specialist

Responsibilities

• Own Local Social Media Strategy
• Drive end-to-end local social media strategy and social content calendar for the UK across Instagram, LinkedIn, and Youtube channels, aligning with global priorities.
• Lead social-first content creation, capturing event moments and directing designers, photographers, and videographers to produce high-quality assets.
• Establish and grow community engagement while building strong relationships with local influencers, partners, creators and wellbeing communities.
• Execute impactful local activations, managing influencer collaborations and social coverage for key product launches and brand events.
• Ensure continuous content optimization by tracking analytics, social listening, and preparing actionable performance reports for cross-functional teams.
• Collaborate closely with regional and global marketing stakeholders to adapt campaigns to local cultural contexts and share best practices across regions.
• Roll up your sleeves and help when needed.
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life wellness.

Requirements

• You bring at least 4–6 years of experience in social media management and execution.
• You have extensive experience developing and executing end-to-end local social media strategies across key platforms.
• You are an expert storyteller with solid in-depth knowledge of short-form video production, copywriting, and leveraging current platform trends and best practices.
• You are a skilled relationship-builder with prior work experience managing influencer and creator collaborations from brief to execution.
• You are a data-minded strategist with the ability to utilize social media management, listening and analytics tools to translate performance insights into action.
• You are an organized project owner with the eagerness to embrace a fast-paced environment and juggle multiple priorities both independently and cross-functionally.
• You're fluent in English. Additional language skills are considered a plus.
• prior experience in social media strategy execution
• English fluency

Benefits

• WELLHUB: Free Gold membership with access to onsite gyms and studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental wellbeing support, and more! Add up to three family members to your plan, ensuring access to wellness for those who matter most to you.
• HEALTHCARE: Health and dental insurance.
• FLEXIBLE WORK: As a Flexible First company, we offer hybrid and remote options to give you the freedom to work in a way that suits you. The model for this specific role can be discussed with your recruiter and hiring manager. We offer all employees a one-time reimbursement to set up their home office equipment and a monthly work allowance to help cover the costs of working from home.
• FLEXIBLE SCHEDULE: Flexibility for us isn't just about where we work—it also means being able to shape how and when we get things done. Together with their leaders, employees define schedules that align with their time zones, team needs, and personal routines.
• PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days paid holiday per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!).
• PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life. Take the time to be present and enjoy your growing family. We offer 100% paid parental leave to all new parents. Parents giving birth are eligible for an extended leave and a ramp-back period to return part-time while they get settled.
• CAREER GROWTH: Access world-class platforms, participate in interactive sessions, build your personalized development roadmap, and explore internal opportunities. We focus on continuous learning and feedback to support your journey toward personal and professional success.
• CULTURE: You'll join a team of passionate people who come together to break boundaries, support each other, and create a meaningful impact in workplace wellness. We win together, building trust through open communication and a culture where every perspective matters.