Social Media, Content & Influencer Executive

Responsibilities

• Create (30%): Plan and own the content calendar. Film, edit and post Reels and TikToks, shoot iPhone photography and UGC-style content, and make light Canva graphics. Organise and run occasional content shoots.
• Partner (30%): Source, vet and brief influencers and creators. Handle outreach, negotiation, gifting and paid collaborations. Build lasting relationships and track campaign performance and ROI.
• Run our socials (25%): Manage Instagram, TikTok and other channels day to day: posting, scheduling, community management, follower growth and platform strategy.
• Measure (10%): Track performance across content, social and influencer activity, with monthly reporting on growth, engagement and what’s working.
• Collaborate (5%): Brief our external designers on bigger assets, support product launches and pass customer queries from social to our Customer Care team.

Requirements

• You shoot and edit on your phone without thinking twice (CapCut or similar, basic Canva), and you have a portfolio of short-form content to show for it
• 1–2+ years managing social channels for a consumer brand, with strong knowledge of Instagram and TikTok
• Experience sourcing, briefing and managing creator partnerships, both gifted and paid
• You write well and can hold a consistent brand voice
• You’re comfortable working independently and remotely in a small, fast-moving team
• You have your own kit for shooting content (smartphone, basic lighting/audio)

Preferred

• Experience in health, wellness, beauty or DTC
• Existing relationships with UK wellness or beauty creators
• Comfortable on camera, or experienced directing creators and UGC talent
• Paid social experience